http://www.dmnews.com/kevin-akerman/author/147/ Latest articles by Kevin Akerman from DMNews Most marketers would agree that identifying and reaching new prospects tops their list of challenges when it comes to executing marketing plans. But what can be even more difficult is timing your connection with prospects when they're most likely to respond - and doing so before your competition. http://www.dmnews.com/hitting-the-moving-target/article/100215/ Thu, 27 Dec 2007 16:15:00 GMT