Page Turner: Hearst Magazine president Michael Clinton takes print into the digital age

Michael Clinton, president, Hearst Magazines.

Cosmo for Guys: An app designed exclusively for iPad.

Hearst has produced more than 100 apps and digital editions for use across multiple mobile platforms.

House Beautiful bookazine features advice from designers and more than 500 paint color swatches.

In September, Hearst partnered with jewelry brand Hearts On Fire on a multichannel campaign that integrated inserts in the October print edition of seven magazines with an online sweepstakes.

Also in September, the website of 126–year–old Good Housekeeping became Hearst’s first online magazine to be converted to HTML5, optimizing its utility across multiple platforms, including tablets and smartphones.

Hearst’s new menswear e–commerce siteCladmen.com, a tie-in with Esquire.

Hearst Magazines president Michael Clinton relaxes with stacks of print.
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Michael Clinton, president, marketing and publishing director of Hearst Magazines, oversees digital, tablet, corporate sales and marketing, brand development and 
advertiser e-commerce initiatives.

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