Who Will Win With Do Not E-Mail Laws? Lawyers
Max Burton, Vice president, MADCO Printing & Advertising, St. Louis, MO
Silver Star Brands' Kathy Hecht chooses her words carefully—she'd much rather do marketing than talk about it.
Here, a look at a typical day—if there is such a thing—in the life of a marketing-centric editor.
In this day and age, marketers have to be mediums.