Nordstrom Touts Banking Unit

Share this content:
Upscale fashion retailer Nordstrom Inc. will use direct mail and telemarketing to gain more business from current customers for its soon-to-debut Nordstrom Federal Savings Bank.


The Seattle company received approval late last month from the federal Office of Thrift Supervision to convert its Scottsdale, AZ-based Nordstrom National Credit Bank into a federal savings bank. Spokesman Brooke White said the direct marketing campaign will launch in the second half of this year, handled by three Nordstrom agencies. The strategy and exact timing wasn't known at press time.
Loading links....

Sign up to our newsletters


Company of the Week


SK&A is a leading provider of U.S. healthcare information solutions and databases. As part of IMS Health, SK&A researches and maintains contact and profiling data for over 2 million healthcare providers, including 800,000+ prescribers. SK&A's data supports research and marketing initiatives for life sciences, medical device, managed healthcare, direct marketing, publishing, education and more. SK&A's proprietary databases are telephone-verified twice per year from its world class Research Centers. SK&A enables multi-channel marketing and sets the standard for data quality and reliability. SK&A's customers include many of America's most recognized healthcare, publishing and pharmaceutical institutions.


Featured Listings