Monastro Is Missed by Many
I'm also godfather to one of his lovely daughters. Thank you for your wonderful article -- he is missed by many.
Jeffery Thorpe, Executive vice president, Palm Coast Data, Palm Coast, FL
Cultural domination seems to be the revenge that nerds promised in 1984. It's time for marketers to embrace the power of this amorphous group.
A CMO hates an upcoming campaign, but his company already committed $200,000 to it. Does he kill the campaign or run with what he thinks will be a poor performer? ...
A slight twist on the tradition, I asked a few future marketers what they predict about marketing in 2016 and beyond.