GMAC, Homestore.com Enter Online Agreement

Share this content:
GMAC Mortgage, Horsham, PA, and its sister company GMAC Home Services yesterday announced they had entered into a $20 million marketing agreement and e-commerce alliance of up to three years with home and real estate information provider Homestore.com., Thousand Oaks, CA. The agreement will be worth up to $30 million over the three years and allow GMAC to expand its online services in real estate, relocation and home finance.


Through the agreement Homestore.com will provide Web-based services to support GMAC's real estate network and retail mortgage operations. GMAC, along with its home services-related affiliates, will secure a variety of advertising placements for their real estate and home finance products on Homestore.com's family of Web sites.
Loading links....
close

Next Article in Opinions

Sign up to our newsletters


Company of the Week


SK&A is a leading provider of U.S. healthcare information solutions and databases. As part of IMS Health, SK&A researches and maintains contact and profiling data for over 2 million healthcare providers, including 800,000+ prescribers. SK&A's data supports research and marketing initiatives for life sciences, medical device, managed healthcare, direct marketing, publishing, education and more. SK&A's proprietary databases are telephone-verified twice per year from its world class Research Centers. SK&A enables multi-channel marketing and sets the standard for data quality and reliability. SK&A's customers include many of America's most recognized healthcare, publishing and pharmaceutical institutions.


Featured Listings