Online Questionnaire Helps BTB Customers Fill Orders

Share this article:
Software firm fourthchannel Inc. this week unveiled its profitbuilder program designed to guide online business customers to the products they are looking for by asking them a series of questions.


Fourthchannel will market the product to assemble-to-order manufacturers and distributors that use the Internet to receiver orders. The company, based in Columbus, OH, has competition in this sector from business-to-business software companies Calico Inc., Trilogy Inc. and Selectica Inc.


Fourthchannel Chairman/CEO Jonathon York said the products being put out by those companies were more expensive than profitbuilder and lack Web-based management abilities. Calico, Selectica and Trilogy were contacted about the claims but were unable to respond.


Profitbuilder is set to be released in the next two months. Pricing will be based on the size and specifications of each order.
Share this article:
You must be a registered member of Direct Marketing News to post a comment.

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

More in News

Hawk Search Widens its Global Reach

Hawk Search Widens its Global Reach

Hawk Search's solution offers support for more than twice as many languages as other site search providers, according to the company.

Candidates Offer Change In The Form of Targeting

Candidates Offer Change In The Form of Targeting

A campaign for Ben Carson raised $2.8 million despite his lack of cooperation.

Target Names Retail Veteran Brian Cornell as CEO

Target Names Retail Veteran Brian Cornell as CEO

He leaves the top job at PepsiCo Foods to take the spot vacated by Greg Steinhafel in the aftermath of the data breach.