Online Direct Marketers Beat IT Firms

Share this article:
Traditional IT and networking companies could get left behind as new media marketing and e-commerce specialists continue to develop commercial Web sites and portals, drawing them nearer the heart of each application than IT integrators, network operators and ISPs in the Web solutions market, according to a research report from BRC Consultancy, London.


In its report released last week, the firm outlines the components of Internet, Intranet, Extranet and e-commerce solutions, cataloging the existing leading suppliers and describing which components each type is best able to provide.
Share this article:
You must be a registered member of Direct Marketing News to post a comment.
close

Next Article in Digital Marketing

Follow us on Twitter @dmnews

Latest Jobs:

Featured Listings

More in Digital Marketing

How Amazon Ads Might Change the Game

How Amazon Ads Might Change the Game

Will the Great Recommender introduce "pretargeting" to the menu? Is it destined to become the King of Conversion? Or will its ad business simply settle in between Google's and Facebook's?

Less Than Half of Marketers Say the C-Suite "Gets" Digital

Less Than Half of Marketers Say the C-Suite ...

The long road to digital marketing leadership starts with organizational alignment, a study finds.

Candidates Hook Into Twitter

Candidates Hook Into Twitter

A digital agency for politicians puts the power of presidential electioneering into the hands of Congressional campaigns.