Online Coupon Company Shuts Down

Share this article:
Online coupon company Save.com has ceased operations because it was unable to secure funding and attract a large enough number of advertisers, according to reports.


The company introduced one of the first Internet-based coupon programs in September 1999. It required registering through its Web site, printing coupons at home from the Web site and then redeeming them at stores.


The company's largest shareholder was marketing company Livonia, Mich.-headquartered Valassis Communications Inc., which provides newspaper-delivered co-op and specialty inserts, advertising, product sampling, direct mail, on-line promotions, loyalty marketing programs and consulting.


Share this article:
close

Next Article in Digital Marketing

Follow us on Twitter @dmnews

Latest Jobs:

Featured Listings

More in Digital Marketing

Ramp Introduces Video Platform for Marketers

Ramp Introduces Video Platform for Marketers

The cloud-based platform syncs with marketing automation and capitalizes on user behavior to extend view times.

CMOs Who Take Charge of Digital Make More Money

CMOs Who Take Charge of Digital Make More ...

Chief marketers who usurp the CDO role earn the board's respect, as well as base salaries of $500,000 and up, says a new study.

Microsoft Set to Overtake Yahoo in Ad Revenues

Microsoft Set to Overtake Yahoo in Ad Revenues

Marissa Mayer can take credit for reversing ad declines. Still, her company will fall out of digital's Top 3 by year's end, according to eMarketer.