March 30, 2001
OneWorldLive, Bollinger Partner on Fitness Products
OneWorldLive, a DRTV and online marketer of health and fitness products, has formed a partnership with Bollinger industries, a retail fitness product supplier, to co-develop and manufacture co-branded fitness equipment to be distributed by Bollinger, Grand Prairie, TX.
OneWorldLive, Los Angeles, also will assign Bollinger retail distribution rights to its fitness products. Bollinger and OneWorldLive plan to announce their initial lines of the co-branded fitness equipment in about two months.