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Battle of the Brands

Breakfast at Tiffany's or the Red Carpet With Harry Winston?

Diary of a CMO

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Technology Is Changing the Way We Market—and Spend

Banking on Customer Experience Management

40 Under 40: 2013 Call For Entries Now Open!

Mickey Alam Khan

July 26, 2000

Omnicom Opens Internet Brand-Building Division

Omnicom Group's direct marketing shop Direct Partners has opened ePartners, a division intended to develop marketing relationships for marketers building their brands on the Internet. The new division will open offices in New York and California. Robert Cunningham, previously senior partner at OgilvyOne Worldwide, has been named president. Direct Partners, Marina del Rey, CA, boasts clients such as E*Trade, TiVo and EarthLink.