OgilvyOne

News Byte: OgilvyOne Names Kutschinski Chief Creative Officer

News Byte: OgilvyOne Names Kutschinski Chief Creative Officer

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The 10-year company veteran steps up to replace the retiring Jan Leth.

OgilvyOne NY chief creative officer resigns

OgilvyOne NY chief creative officer resigns

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Chief creative officer Mat Zucker resigned his position with OgilvyOne New York, a source at the agency said on Jan. 13.

OgilvyOne names insider regional director

OgilvyOne names insider regional director

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OgilvyOne North America has named Harvey Kipnis regional director, said Toni Lee, director of public relations at Ogilvy & Mather Worldwide. Kipnis, formerly managing director of OgilvyOne New York, will be replaced in that role by Dimitri Maex, former managing director of OgilvyOne New York's consulting and analytics group.

Carlson relaunches loyalty program

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Carlson, a hospitality and travel company, relaunched its hotel loyalty program on March 31. The revamped program will feature free in-room Wi-Fi, no blackout dates, rollover nights and complimentary room upgrades, among other benefits. Intercontinental Hotels Group also said this week that it will relaunch parts of its loyalty platform in the next three months.

Gap Inc. appoints Farbman global CMO; names Ogilvy & Mather AOR

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Gap Inc. named Seth Farbman its first global CMO for its flagship brand on February 2 as part of a major management shakeup. The multichannel retailer also named Ogilvy & Mather Worldwide AOR for the Gap brand and said it will launch a global creative center in New York. Art Peck, the head of the Gap outlet businesses, will replace Marka Hansen as president of Gap North America on February 4, the company also said.

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SK&A is a leading provider of U.S. healthcare information solutions and databases. As part of IMS Health, SK&A researches and maintains contact and profiling data for over 2 million healthcare providers, including 800,000+ prescribers. SK&A's data supports research and marketing initiatives for life sciences, medical device, managed healthcare, direct marketing, publishing, education and more. SK&A's proprietary databases are telephone-verified twice per year from its world class Research Centers. SK&A enables multi-channel marketing and sets the standard for data quality and reliability. SK&A's customers include many of America's most recognized healthcare, publishing and pharmaceutical institutions.


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