Ogilvy names new leaders for advertising, direct businesses

Share this article:

Ogilvy New York has installed individual leaders at the top of its advertising and direct businesses for the first time in approximately three years. Both will report to Carla Hendra, chairman of Ogilvy New York and CEO, Ogilvy North America.

Simon Pearce is the new managing director of Ogilvy & Mather Advertising. He will be responsible for the New York office's advertising business, focusing on both current clients and new business development.

Harvey Kipnis is the new managing director of OgilvyOne. He will be charged with driving continued growth of one-to-one marketing and will continue to lead a portfolio of OgilvyOne accounts, including IBM demand generation and TD Ameritrade.

"Ogilvy continues to transform as a multi-discipline communications company; we will never stop adapting our structure and expanding our offering to meet our clients' changing business needs," said John Seifert, chairman of Ogilvy North America, in a statement. “With these new appointments, we now have superb leaders for each of our core communications disciplines.”

Pearce and Kipnis “both have a track-record of success … inspiring big ideas that sell in the marketplace,” said Hendra, in a statement.

Ogilvy North America is part of media conglomerate WPP Group.

 

Share this article:

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

More in Agency

Russ Klein Tapped to Head American Marketing Association

Russ Klein Tapped to Head American Marketing Association

The former Burger King and 7-Eleven CMO takes over as the organization looks to expand globally.

Publicis Launches New Digital Agency

Publicis Launches New Digital Agency

Roar, an amalgam of top digital talent from across Publicis Groupe, will be led by Zenith OptiMedia veteran Sean Reardon.

RAPP Names Orlov CEO

RAPP Names Orlov CEO

The Volkswagen marketing executive is a veteran of Wunderman and WPP.