Nutrisystem Members to Get Online Workout

Share this article:
Nutrisystem.com will introduce a three-dimensional virtual fitness trainer created by Pulse Entertainment this week.


Dr. Joe DiBartolomeo said the interactive, rich media virtual trainer will help demonstrate exercises and design a customized fitness plan that will be tailored to each user.


DiBartolomeo said the Web site already offers real-time, one-on-one weight counseling to its users, but this is the first time rich media has been used since it launched in October of 1999.


"This new service compliments everything we're doing," DiBartolomeo said.


The company will use its traditional marketing channels to spread the word about the enhancement, which includes direct e-mail newsletters to opt-in users, on-site advertising and affiliate marketing.
Share this article:
close

Next Article in Digital Marketing

Follow us on Twitter @dmnews

Latest Jobs:

Featured Listings

More in Digital Marketing

Ramp Introduces Video Platform for Marketers

Ramp Introduces Video Platform for Marketers

The cloud-based platform syncs with marketing automation and capitalizes on user behavior to extend view times.

CMOs Who Take Charge of Digital Make More Money

CMOs Who Take Charge of Digital Make More ...

Chief marketers who usurp the CDO role earn the board's respect, as well as base salaries of $500,000 and up, says a new study.

Microsoft Set to Overtake Yahoo in Ad Revenues

Microsoft Set to Overtake Yahoo in Ad Revenues

Marissa Mayer can take credit for reversing ad declines. Still, her company will fall out of digital's Top 3 by year's end, according to eMarketer.