NRF Creates International Retail Federation

Share this article:
The National Retail Federation yesterday announced the formation of the International Retail Federation, a division that will serve the interests of retailers worldwide.


The IRF will handle networking events and educational projects as well as be a resource to help retailers in a tight retail market. Other membership benefits include access to global retail trade associations, government lobbying, participation on international advisory boards and a line into research.


Based in Washington, the IRF starts with 300 members. Current NRF members based outside the United States automatically become part of the IRF. NRF president/CEO Tracy Mullin will do double duty as IRF president.


The IRF soon will announce new alliances, the NRF said in a statement. The NRF is the world's leading retail trade body.


Share this article:
You must be a registered member of Direct Marketing News to post a comment.

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

More in News

De Quinto Tapped as Coke's Next CMO

De Quinto Tapped as Coke's Next CMO

The president of the company's Iberia Business Unit will take over from Joe Tripodi upon his retirement in February.

Customer Centricity Is Spurring Marketing-Tech Investments

Customer Centricity Is Spurring Marketing-Tech Investments

A majority of marketers rank customer satisfaction improvements as paramount in the technology investment decisions.

Big, Bold Moves in the C-Suite

Big, Bold Moves in the C-Suite ...

JCPenney appoints Home Depot's Marvin Ellison as CEO; Harte Hanks and JWT add hitting power to their C-level benches