Most Recent Articles by Nicole Spector
Jenny Craig and Nutrisystem, major players in the $60 billion weight loss market, have much in common when it comes to their direct marketing approach.
Following a two-year tenure with the company, GM's global marketing chief, Joel Ewanick, has elected to resign, effective immediately, according to a company release issued Sunday evening.
Magnetic, a search retargeting firm, has acquired Adnamic, a provider of a platform that segments Web users to better target display advertising.
Facebook reported an advertising revenue of $992 million - about 84% of its total quarterly revenues of $1.18 billion, and a 28 percent increase from the same quarter last year.
Publicis Groupe had a 15.5% gain in revenue in the second quarter to nearly $2 billion, the holding company stated in its H1 2012 earnings report. Organic growth was significantly lower, weighing it at 1.6%.
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Founded in September 2009, Stirista is an integrated marketing agency that specializes in micro-targeting via traditional and digital channels. Our mission is to help companies, non-profits, and universities alike find new prospects and better understand their existing contacts. We are on the preferred vendor list for a handful of Fortune 500 companies with three of the ten largest companies in the world turning to us for marketing insights. To put it simply, we're young (at least at heart), ambitious, and sometimes impulsive-but always hungry for new ideas.
Founded in September 2009, Stirista is an integrated marketing agency that specializes in ...