Merging best customer marketing and e-mail marketing creates an explosive combustion of results. This includes higher revenues, profit margins and customer retention. Best customers are usually multichannel customers, and e-mail marketing, on a cost-per-touch basis, remains cost effective for reaching this group. Best customers purchase higher volumes, purchase more frequently and prefer e-mail.
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As the leading source for direct marketing youth data, alloyASL connects your brand to consumers with extensive and unparalleled industry expertise in data content, aggregation and analytics of the youth, young adult and student demographics.
Retailers' Thanksgiving Day sales pitches came in heavy via email.
Key passages from the mailing industry's anti-exigency appeal to the Postal Regulatory Commission.
The fast casual restaurant chain relies on digital to drive in-store traffic and sales for its seasonal menu.