Niche digital marketing earns sweet results

Share this article:
Anytime I see chocolate in the news it tends to grab my attention, but a recent AP story about TCHO, a  company founded by a former NASA software developer that features chocolate enhanced on a molecular level, got me thinking about more than just my sweet tooth.

The candy maker is solely Web-based and actually uses YouTube and social networks to attract most of its traffic, according to reports. Licensing and retail sending may come further down the road, but so far this unique chocolate has done well enough gathering an audience in the digital world.
Share this article:
You must be a registered member of Direct Marketing News to post a comment.
close

Next Article in Direct Line Blog

Sign up to our newsletters

Latest Jobs:


Company of the Week


As the leading source for direct marketing youth data, ASL Marketing connects your brand to consumers with extensive and unparalleled industry expertise in data content, aggregation and analytics of the youth, young adult and student demographics. We provide access to the most comprehensive, response driven youth database available - over 175 million active high school, college and young adult consumers and their parents. We offer custom solutions devised to meet your specific target and goal. Our data customization allows you to pinpoint your audience by selecting by age, ethnicity, grad year, etc... Our clients range across all industries including Financial Services, Technology, Health & Beauty, Retail, Educational Services, Recruitment, and more.

Featured Listings

ASL Marketing

ASL Marketing

As the leading source for direct marketing youth data, ASL Marketing connects your ...