NextCard Wins Patent for Online Offers System

Share this article:
Online credit card issuer NextCard Inc. has received its first patent, covering its proprietary online credit underwriting and approval system.


The company's system allows it to use credit bureau data to present offers based on balance transfers from the applicant. The system can generate multiple offers based on credit bureau data, applicant income and existing balances in other credit accounts.


NextCard said its system differs from other online credit approval systems in that it automatically checks an applicant's credit history and makes decisions in real time.


Share this article:

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

More in Opinions

The Challenge of Changeable Customers

The Challenge of Changeable Customers

When it comes to behavioral targeting, I'm never surprised by the ads I'm served on my personal Mac.

Spoiled for Choice: Answers

Spoiled for Choice: Answers

Sterling Worldwide is hiring a new VP of sales and marketing. Should the CRM expert or the data person get the job? See what our readers has to say.

Peering Into the Marketing Future

Peering Into the Marketing Future

You've heard it many times before: The only constant is change. Not really. Sometimes, the only constant is stubborn resistance. This year we'll see a mix of both.