NEXCOM drafts ExactTarget for its stores' e-mail efforts
The Navy Exchange Service Command (NEXCOM) has partnered with e-mail services firm ExactTarget to power the e-mail marketing campaigns for all Navy Exchange retail stores worldwide. NEXCOM, which operates more than 100 Navy Exchanges on Navy bases around the globe, will be replacing its existing home-grown database e-mail marketing system with ExactTarget's Enterprise Edition software.
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