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Austin American-Statesman Mobilizes to Move Beyond Print

Austin American-Statesman Mobilizes to Move Beyond Print

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Marketers hope the SXSW launch of an innovative app will give the 143-year-old Texas newspaper a 21st century image.

Virtual Glass City brands
 Financial Times in Asia

Virtual Glass City brands
 Financial Times in Asia

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Visitors to The Financial Times' Glass City landing site "gain deeper insights into world business" by experiencing the London-based newspaper's news analysis and commentary distilled into a microcosm of onscreen interactive elements that link back to FT.com.

BIA/Kelsey: Annual ad revenue forecast downgraded

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The overall local media market will reach $149.4 billion by 2015 at an annual growth rate of 1.7%, according to a forecast from advisory firm BIA/Kelsey. Total local advertising revenues for 2011 will total $135.9 billion, a slight decrease compared with the $136.2 billion the firm forecasted back in March.

RR Donnelley buys Journalism Online

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RR Donnelley & Sons has acquired Journalism Online, a Web-based publishing service, the companies said March 24. The deal will allow RR Donnelley to incorporate Journalism Online's Press-Plus technology, which enables publishers to offer readers a range of online subscription options, into its services.

NYT will start charging for access next year

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The New York Times announced today that it would begin charging for access in 2011.

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As the leading source for direct marketing youth data, ASL Marketing connects your ...