DMNews Sponsored Promotion - Awareness - 4/8/08

Web 2.0 Drives Enterprise Collaboration and Knowledge Capture

Are you interested in utilizing Web 2.0 to drive collaboration in your enterprise? If so, please join us Wednesday May 7th at 2:00 PM EST for a free webinar with Forrester Analyst Rob Koplowitz as he shares the research he has compiled surrounding this topic.

Rob will be discussing how:

Enterprises are establishing new collaboration strategies such as online internal communities and utilizing Web 2.0 as a significant driver
Web 2.0 leads to increased natural knowledge employee collaboration
Web 2.0 can drive seamless capture of knowledge
Internal solutions will increasingly interact with and leverage external facing solutions
Licensing and distribution models are changing, SaaS is now a viable enterprise strategy

We are excited about this event with Rob and look forward to you joining us in exploring the benefits of using enterprise social media to increase communication and collaboration within internal communities. To register for this exclusive event, click here.

About Rob Koplowitz

Rob serves Information & Knowledge Management professionals. He leads Forrester's research in the areas of basic content management, instant messaging, blogs, and wikis as they relate to enterprise usage, as well as the emerging trend of using Microsoft Office as a front end for line-of-business information and processes.

To learn more about Rob, click here.

About Awareness

Awareness helps companies build and operate branded Web 2.0 communities. These online communities let customers, prospects, employees, or partners connect with each other and share content. At the core of the Awareness solution is an on-demand social media platform that combines the full range of Web 2.0 technologies--blogs, wikis, discussion groups, social networking, podcasts, RSS, tagging, photos, videos, mapping, etc.--with security, control, and content moderation. Awareness builds these features into complete communities for companies, or customers use the Awareness API and widgets to integrate Web 2.0 technologies into their own web properties. Major corporations such as McDonald's, Kodak, the New York Times, Northwestern Mutual, and Procter and Gamble use Awareness to build brand loyalty, generate revenue, drive new forms of marketing, improve collaboration, encourage knowledge-sharing, and build a "corporate memory." Click here to learn more.