July 15, 2009

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Today's News

L.L. Bean heads to Chicago

February 25, 2008

L.L. Bean's growing retail strategy will reach outside the northeast corridor for the first time in September, when the multichannel merchant opens a 30,000-square-foot store in the affluent northwest suburbs of Chicago.
 

Habeas partners with Cloudmark and Eleven GmbH

February 25, 2008

E-mail reputation services firm Habeas Inc. has partnered with two messaging security firms: Cloudmark Inc. and spam monitoring firm Eleven GmbH. In a move to increase deliverability, Cloudmark will integrate Habeas SafeList for its backend processing to help make sure that Habeas certified e-mails get delivered correctly to recipients' inboxes.
 

RightNow upgrades CRM platform

February 25, 2008

RightNow Technologies has released a new version of its on-demand CRM platform. The two main upgrades to the system are a contextual agent workspace and feedback topic monitoring.
 

Coremetrics launches Connect

February 25, 2008

Coremetrics, a provider of digital marketing optimization solutions, launched a new integrated technology platform today called Coremetrics Connect. The platform combines digital marketing technologies such as search, e-mail and behavioral targeting with Coremetrics' analytics data and optimization services.
 

Fulcrum adds segmentation to toolkit

February 25, 2008

Fulcrum, a provider of database marketing tools, has upgraded its FulcrumCE offering to include segmentation models. Version 2.0 of the company's customer equity predictive model is designed to improve customer retention.
 

Dunhill introduces Contributors — Master Database list

February 25, 2008

This database contains families who have contributed to political, religious, environmental, humanitarian, animal, social, health and other appeals. Donors are gathered from self-reported questionnaires and surveys and overlaid with demographic and psychographic data. Donations have been made through the mail, telethons and telemarketing offers.
 

In This Weeks Print Edition

Membership marketing

February 25, 2008

AARP is working hard to reach its growing 50-plus audience — and inserts are integral to its strategy.
 

What's the best way to automate SEM?

February 25, 2008

Ian Epstein, VP of sales search at Coremetrics, and Covario CEO Russ Mann discuss best practices for automating search functionality.
 

Today's lists and databases

H57 Hoodia Diet Buyers

February 25, 2008

NEW LISTS - Impulse Media - Description: This file contains buyers who are eager to shed some unwanted pounds. These are middle-income individuals, generally more than 45 years of age.
 

Hugo Dunhill Mailing Lists

February 25, 2008

New Lists - AAA - Sports Industry Executives - Hugo Dunhill Mailing Lists - Description: This file contains top man­agement and decision-making personnel employed in sports-related industries. These officials are available at business address only.
 

Auto Loans on the Net

February 25, 2008

New Lists - Auto Loans on the Net - The List Place - Description: This file contains loan seekers that are trying to purchase a new vehicle and have had trouble getting financed with traditional lenders. They have visited a Web site that specializes in getting sub prime auto loans. All have filled out a 60-second auto loan ap­plication, which is then submitted to a network of lenders.
 

Dunhill's Mortgage Hotline

February 25, 2008

Dunhill's Mortgage Hotline - Dunhill International List Co. - Description: This file contains new mortgage holders who have recently purchased a new home, refinanced or opened an equity line of credit. These homeowners are in need of services and products for their home, or are looking to spend their new funds on other interests.
 

Touchpoint Data

February 25, 2008

New Lists - Touchpoint Data - Direct Media - Description: This file contains Touch­point's online response database. Touch­point works with a variety of Internet marketers to collect data and provide hot prospects to more than 30 market­ing categories, such as ailments, books, magazines, newspapers, children's prod­uct buyers, Christian products, credit cards, games, men's products and travel.
 

USA For UNHCR

February 25, 2008

New Management - USA For UNHCR - Conrad Direct, Inc. - Description: This file contains donors to The United States Association for United Nations High Commissioner for Refugees. USA for UNHCR builds support through fundraising, education and advo­cacy.
 

Classified




Ken Malek Associates, Inc. is dedicated to serving the Direct Response and E-commerce segments for multi-channel marketers. Our client base is nation and international in scope and our areas of expertise include all major specialty areas including marketing, database marketing, information systems, marketing analysis, web marketing and development, merchandising, creative, telemarketing, customer service, inventory management, finance, operations and senior management. In addition, we have experience providing placements in list management/brokerage and outside vendor service organizations.

What separates Ken Malek Associates, Inc. from other search organizations is, first and foremost, our passion for and fluency in the direct marketing industry and over 50 years of collective corporate and executive experience.

Please contact us at:
P.O. Box 383
Yardley, PA 19067
215-579-2070

Or visit our website:
www.kenmalek.com



CRANDALL ASSOCIATES, INC. WOULD LIKE TO TALK TO YOU!

In our 35 years of recruiting in this industry, we have been in touch with many talented direct marketers.

We have talked to Copywriters and Database Managers, Catalog Directors and Circulation Managers, Presidents of companies (to help chart their next move, or to help them find talent for their own firm), and everybody in between, from coast to coast.

Have we talked to you?
We would like to! Please give Wendy Weber a call at (516)767-6800, or visit our website: www.crandallassociates.com, to get better acquainted.



THE Direct Marketing Recruiters

We specialize in Direct/Internet Marketing Recruitment-servicing all industries

Eda Zullo
ezullo@smithhanley.com
203 319-4300

Peg Hoerres
phoerres@smithhanley.com
203 319-4300

www.smithhanley.com/documents/DirectMarketing.pdf

YES—we are VERY busy with employers looking to HIRE—Here are several "HOT" positions that we are currently recruiting for:

Metro New York
Manhattan
Director, Email Marketing     $150K
Sr. Manager, Online Marketing    $120K
Sales Manager-Biz Dev --- Data Solutions     $100K
Assoc. Marketing Mgr., Ecommerce    $75K
 
NJ
Asst Mgr., Catalog Circulation $55K
Manager, Email Marketing (B2B) $125K
 
Suburbs-CT/LI/Westchester
Manager, Internet/Email Marketing     $75K
Manager, Online Advertising Operations $75K
Manager, Direct Mail- Magazine   $80K
 
New England

MA
Sr. CRM Specialist-Catalog/Retail - $72K
Sales Manager/Biz Dev- Database Solutions - $100K
Director, Catalog Circulation - 90-110K
VP/Director, Sales- Biz Dev- Database Analytics - $125K + commission
 
Upstate NY

Account Supervisor-Direct Agency - $80K
 
Mid-Atlantic States

PA
Manager, Marketing    $75K
VA/MD/DC Metro
Manager, Marketing    $110K
Sales Manager/Biz Dev- Database Solutions    $100K
Marketing Specialists    $80K
 
West Coast

CA
Sales Manager/Biz Dev- Database Solutions $100K
 
For more opportunities PLEASE visit our website www.smithhanley.com

For additional info regarding our practice and how we service
THE DIRECT MARKETING INDUSTRY - contact us at 203 319-4300.


In This Issue

DMNews/Pitney Bowes podcast

DMNews editor-in-chief Elly Trickett follows up with Michael J. Critelli, executive chairman of Pitney Bowes, on the 2007 DMNews/Pitney Bowes survey on direct mail and the environment -- with a candid discussion about the survey findings, industry issues and best practices. Click here to listen.

Andi Emerson's memorial service planned this week

A memorial service for recently deceased Caples founder Andi Emerson will be held at 3:30 p.m. on February 28, 2008 at the Episcopal Church of The Transfiguration (Little Church Around the Corner) in New York. Click here for more information.


DMNews Jobs Market

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