web analytics: a day a month
Tableau Software

Learn how you can improve your marketing analytics with this month-by-month strategic roadmap.

Start 2008 with a solid program for accelerating your web measurement and analysis efforts. Eric T. Peterson, author of Web Analytics Demystified and overall web guru, provides a year's worth of guidance including:

+ better understanding your visitors
+ optimizing your website
+ setting up a "Web Analytics 2.0" measurement environment
+ creating effective dashboards and reports

 


Eric's whitepaper is a must-read for anyone responsible for data analysis and online optimization efforts - regardless of experience or organizational level.


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Brought to you by Tableau Software, the application that helps you transform your data into smart analytics via an easy drag-and-drop interface and powerful visual analysis capabilities.

   
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