Advertisement



iContact Enterprise & Email Marketing Campaigns

iContact Enterprise is for companies that want creative, strategic, and deliverability assistance. Customers are assigned a dedicated Client Success Manager. Each Manager is a certified Email Marketing Professional who uses email marketing best practices to increase results over all of your email marketing campaigns.
> Learn More

Today's News


Postal Service reports net loss of $3.8B for fiscal 2009

November 16, 2009

The US Postal Service reported on November 16 a net loss of $3.8 billion for its 2009 fiscal year. It also disclosed a nearly 9.1% drop on operating revenue to $68.1 billion this year from $74.9 billion last year. While the agency's net loss is $1 billion more than the $2.8 billion reported for the 2008 fiscal year, it cut operating expenses by nearly $6 billion for the fiscal year.
 

Publicis to launch MS&L Group division to integrate marketing services

November 16, 2009

Publicis Groupe announced on November 16 the launch of MS&L Group, a services group that will mix various types of the holding company's firms. MS&L Worldwide, Publicis Consultants Worldwide, JKL, Winner & Associates, TMG Strategies, PBJS, Relay, Capital MS&L, Hanmer MS&L, Carré Noir, SAS, Masius and Publicis Events will make up the division.
 

MasterCard debuts mobile payments platform in Brazil

November 16, 2009

MasterCard introduced Mobile Payments Gateway, a mobile payments processing platform, in Brazil on November 16. The service gives consumers the ability to use their phones as payment devices and link their existing credit, debit or prepaid MasterCard accounts to fund mobile payments.
 

ASPCA adds to database via pro-bono effort

November 16, 2009

Animal rights group ASPCA has added more than 1,000 e-mail addresses to its database since launching a lead-generation effort earlier this month. Lead-generation firm Pontiflex is executing the campaign pro-bono, after deciding to work on it instead of giving away free items at the Ad:Tech New York conference.
 

SearchForce releases multichannel analytics tool

November 16, 2009

Bid management software-maker SearchForce has launched its "Cross-Channel Marketing Tracker" platform, a tool that agencies and brands can use to monitor online campaigns and conversions across numerous media. Search marketing agency Prime Visibility has signed on to use the tool.
 

CKFree push leverages social networking apps

November 16, 2009

Calvin Klein and perfume company COTY are using an increased amount of social media and Internet marketing to promote CKFree, a cologne aimed at men ages 18 to 34 who identify themselves as independent, modern thinkers.
 

Buyer's Guide

Don't miss the opportunity to ensure that your company is listed in the 2010 DMNews Buyer's Guide.

DMNews' Buyer's Guide is a one-stop shop that provides marketers with all the products and services they need right at their fingertips. - 8,000 of the leading direct marketers receive the annual Buyer's Guide in the mail - 117,000 monthly unique visitors of DMNews.com have unlimited access to the Buyer's Guide online Brand your company and generate leads from this elite audience by taking advantage of a variety of options to ensure your company stands out. To find out more and reserve your space today, please contact Tori Truong at 646.638.6176 or at Tori.Truong@haymarketmedia.com

Deadline is this Friday!

From the Print Edition

DMNews speaks with Alisa Jacoby, senior brand manager, Eight O'Clock Coffee

November 09, 2009

Alisa Jacoby, senior brand manager at Eight O'Clock Coffee, discusses the success of the brand's Mad Men-themed campaign, including e-cards, an avatar creator and a quiz.
 

Time nears to rename discipline

November 09, 2009

In an interview, DM legend Stan Rapp discusses how direct and digital marketing are evolving to meet marketers' needs — and how this may lead to a different term for the industry.
 

Podcast

DMNews' 30 Under 30

DMNews gathered the best and the brightest young superstars in the direct, database and interactive marketing industry for its second annual 30 Under 30 feature. These successful up-and-comers were judged on their ability to initiate change, drive growth and achieve measurable results for their companies and clients. While these honored executive are not ranked per se, the top 10 we feel are particularly innovative standouts who deserve special mention.

Click to view »

Today's lists and databases

Cellular Phone Owners

November 16, 2009

Sourced from online registration, survey response, and lifestyle questionnaire, this file represents consumers that love to stay connected with friends and family. These individuals have indicated that they own a cell phone or mobile device. They are interested in receiving information on New Cell Phones, PDA's, Music Downloads, Ring tones, Cellular Service Plans, WiFi, Internet Access, Cell Phone Accessories and Go Phones.
 

Slap Chop Buyers Datamatch

November 16, 2009

This file has more than 20,000 buyers of a infomercial product, "Slap Chop," a food-mining gadget. It is managed by List Services and selectable by age, income, ethnicity and religion.
 

Hemmings Publishing Enhanced Masterfile

November 16, 2009

This brand new file, managed by Statlistics, contains subscriber to automobile titles including Classic Car, Motor News, Muscle Machines, and Sports & Exotic Car.
 

Classified




THE Direct Marketing Recruiters

We specialize in Direct/Internet Marketing Recruitment-servicing all industries

Eda Zullo
ezullo@smithhanley.com
203 319-4300

Peg Hoerres
phoerres@smithhanley.com
203 319-4300

www.smithhanley.com/documents/DirectMarketing.pdf

YES—we are VERY busy with employers looking to HIRE—Here are several "HOT" positions that we are currently recruiting for:

NEW YORK CITY
Fulfillment Manager $90K
Customer Service Manager $75K
Online Marketing Manager $85K
Merchandising Manager $85K
Direct Marketing Manager $75K

LONG ISLAND
Marcom Manager-B-B $115k
Marketing Manager-TradeShow $115k

CENTRAL NEW JERSEY
Sr. Marketing Manager $70K

PHILADELPHIA
Online Marketing Manager (Retention)
Affiliate Marketing Manager

SAN FRANCISCO
Mobile Marketing $150K +

BOSTON METRO
Direct Mail Production Specialist $50k
Catalog Product Manager $80k
Account Exec-Client Services $50k
Sr. Account Exec-Client Services $65k
Account Manager-Client Services $65k
Account Director Client Services $100k

CONNECTICUT
Call Center- Supervisor $50k
Direct Mail/ CRM Manager $85k

VIRTUAL
Biz Dev/Sr. Sales Executive $100k







For more opportunities PLEASE visit our website www.smithhanley.com

For additional info regarding our practice and how we service THE DIRECT MARKETING INDUSTRY-contact us at 203 319-4300.




Ken Malek Associates, Inc. is dedicated to serving the Direct Response and E-commerce segments for multi-channel marketers. Our client base is nation and international in scope and our areas of expertise include all major specialty areas including marketing, database marketing, information systems, marketing analysis, web marketing and development, merchandising, creative, telemarketing, customer service, inventory management, finance, operations and senior management. In addition, we have experience providing placements in list management/brokerage and outside vendor service organizations.

What separates Ken Malek Associates, Inc. from other search organizations is, first and foremost, our passion for and fluency in the direct marketing industry and over 50 years of collective corporate and executive experience.

Please contact us at:
P.O. Box 383
Yardley, PA 19067
215-579-2070


Or visit our website:
www.kenmalek.com




This message was sent from Haymarket Media to %%EMAIL%%. You can manage your newsletter preferences via the link below.

Manage your subscription

Subscription information:
To UNSUBSCRIBE from the Daily Insider, simply click here.
To change your email address visit the My Account page on our website.
Forgot Your Password? Click here.
To contact Haymarket Media regarding newsletter unsubscribe problems, please email newslettersupport@haymarketmedia.com.

Advertise:
For details of how to advertise in the Daily Insider, please email Jackie Gould at jackie.gould@dmnews.com.

Editorial:
For questions/comments regarding editorial content, please email news@dmnews.com.

Circulation:
For print subscription customer service, please email custserv@haymarketmedia.com.

Haymarket Media Inc. | 114 West 26th St 4th Fl. | New York, NY 10001

© 2012 Haymarket Media Inc.