ADVERTISEMENT



How Much is 'Free' Costing You?
DaveRamsey.com's 567% ROI with Enterprise Analytics

This complimentary guide and webinar covers:
  • The most important factors in selecting an analytics solution
  • The importance of flexible reporting with analytics
  • How DaveRamsey.com saw a 567% uplift in ROI when
       they switched to Omniture
Download Now

Today's News


NBA shoots for Hispanic audience

NBA shoots for Hispanic audience

Mary Elizabeth Hurn

In an effort to attract the growing economic might of Hispanics living in the US, the NBA this month launched Éne-bé-a, a multichannel marketing campaign.
 
Book prices buck trend of fewer holiday deals

Book prices buck trend of fewer holiday deals

Chantal Tode

Although there's been talk by retail watchdogs that this holiday season's discounting might not be what it was in past years, retailers are racing to the lowest prices on book sales.
 

Wise gets smart with digital for new Cheez Doodles push

Dianna Dilworth

Snack food manufacturer Wise Foods Inc. has debuted a new digital marketing campaign called "Rock the Cheez," that calls teens to create virtual bands online. The campaign is part of an effort to promote a new image of the Cheez Doodles brand.
 
Ask.com kicks off integrated campaign

Ask.com kicks off integrated campaign

Dianna Dilworth

Ask.com is running video banner ads and a Facebook-integrated microsite to promote its Ask Deals retail price index search engine.
 

Editorial: DMA seems strong after show

Carol Krol

I'm back from the Direct Marketing Association's annual conference with a stack of business cards as big as my head. I always return from DMA Annual exhausted, but with a renewed sense of vigor and great story ideas.
 

From the Print Edition

Travel Channel wins brand game

Travel Channel wins brand game

Dianna Dilworth

Marketers are finding success building Facebook games and fan pages to engage customers and build loyalty
 
Pharma has a healthy focus on customers

Pharma has a healthy focus on customers

Mary Elizabeth Hurn

Healthcare companies know an open dialogue with consumers can increase loyalty, so loyalty programs have been an effective tactic ever since pharma companies began marketing to consumers.
 

Web Weekly

Five Questions for: Matt Langie, senior director of product marketing at Omniture

Five Questions for: Matt Langie, senior director of product marketing at Omniture

Dianna Dilworth

Omniture is a data company that works with hundreds of technology vendors, including ExactTarget and Silverpop to help combine data with digital channels. It recently partnered with ComScore to help media planners have better audience measurement tools. DMNews chats with Matt Langie, senior director of product marketing at Omniture, about data integration, behavioral targeting legislation and the new partnership
 

Today's lists and databases

Arts And Crafts Homes And The Revival Active Subs

Arts And Crafts Homes And The Revival Active Subs - RMI Direct Marketing - Subscribers look to Arts and Crafts Home and the Revival for expert advise and perspectives for building, renovating, or furnishing a home in the arts and crafts spirit. Their interest is not a fleeting fancy, it is ongoing.
 

Ailment Insights Database - Migraines @email

New e-mail list — Ailment Insights Database - Migraines @email — Andrews Wharton Inc. — This file contains self-reported migraine sufferers who have looked online for relief.
 

Active Choice Nutrition and Diet Seekers

New list — Active Choice Nutrition and Diet Seekers — ListSolutions — This file contains health-conscious men and women who are active subscribers to a range of magazines and publications that explore nutrition, diet, use of vitamins and supplements, exercise and fitness. The file is 62% female.
 

Classified




THE Direct Marketing Recruiters

We specialize in Direct/Internet Marketing Recruitment-servicing all industries

Eda Zullo
ezullo@smithhanley.com
203 319-4300

Peg Hoerres
phoerres@smithhanley.com
203 319-4300

www.smithhanley.com/documents/DirectMarketing.pdf

YES—we are VERY busy with employers looking to HIRE—Here are several "HOT" positions that we are currently recruiting for:

NEW YORK CITY
Fulfillment Manager $90K
Customer Service Manager $75K
Online Marketing Manager $85K
Merchandising Manager $85K
Direct Marketing Manager $75K

LONG ISLAND
Marcom Manager-B-B $115k
Marketing Manager-TradeShow $115k

CENTRAL NEW JERSEY
Sr. Marketing Manager $70K

PHILADELPHIA
Online Marketing Manager (Retention)
Affiliate Marketing Manager

SAN FRANCISCO
Mobile Marketing $150K +

BOSTON METRO
Direct Mail Production Specialist $50k
Catalog Product Manager $80k
Account Exec-Client Services $50k
Sr. Account Exec-Client Services $65k
Account Manager-Client Services $65k
Account Director Client Services $100k

CONNECTICUT
Call Center- Supervisor $50k
Direct Mail/ CRM Manager $85k

VIRTUAL
Biz Dev/Sr. Sales Executive $100k







For more opportunities PLEASE visit our website www.smithhanley.com

For additional info regarding our practice and how we service THE DIRECT MARKETING INDUSTRY-contact us at 203 319-4300.




Ken Malek Associates, Inc. is dedicated to serving the Direct Response and E-commerce segments for multi-channel marketers. Our client base is nation and international in scope and our areas of expertise include all major specialty areas including marketing, database marketing, information systems, marketing analysis, web marketing and development, merchandising, creative, telemarketing, customer service, inventory management, finance, operations and senior management. In addition, we have experience providing placements in list management/brokerage and outside vendor service organizations.

What separates Ken Malek Associates, Inc. from other search organizations is, first and foremost, our passion for and fluency in the direct marketing industry and over 50 years of collective corporate and executive experience.

Please contact us at:
P.O. Box 383
Yardley, PA 19067
215-579-2070


Or visit our website:
www.kenmalek.com





Advertise
For details of how to advertise in the DMNews iMarketing News Daily, please email Sammy Patel at sammy.patel@haymarketmedia.com

Classifieds
For rates and specifications, please contact Michael Szymanski at sammy.patel@haymarketmedia.com.

Subscribe
If you were sent this by a colleague and wish to subscribe to the DMNews iMarketing News Daily, please click here.

Unsubscribe
To unsubscribe from DMNews iMarketing News Daily click here.
To manage your entire DMNews profile login to your account.

You are subscribed as: $EMAIL$

To contact Haymarket Media for general questions or unsubscribe problems, please e-mail web@haymarketmedia.com

All DMNews newsletters are sent from the domain "haymarket.puresendmail.com". When configuring e-mail or spam filter rules, please
use this domain name.

Haymarket Media Inc
114 West 26th St 4th floor
New York, NY 10001

Powered by Puresend

© 2009 Haymarket Media Inc.