July 15, 2009

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Today's News

Sears begins CEO search as Lewis steps down

January 29, 2008

Sears Holdings Corp.'s board of directors has appointed W. Bruce Johnson, currently EVP, supply chain and operations, as interim CEO/president following the news that current CEO Aylwin B. Lewis will depart the company after February 2.
 

ALC acquires MKTG list management

January 28, 2008

ALC has completed its acquisition of the List Management Division of MKTG Services. The cash deal was for an undisclosed sum. "[MKTG Services] has a really good list management portfolio, and our mission is to have quality files," said Donn Rappaport, CEO and chairman of ALC.
 

Local online advertising to grow in next five years: JupiterResearch

January 28, 2008

Local display and search advertising are among the leading online advertising categories marked for significant growth within the next five years, according to JupiterResearch's US Online Local Advertising Forecast.
 

E-mail opt-outs can be opportunity to engage: EEC

January 28, 2008

Only 66% of retailers use the e-mail opt-out process to engage subscribers in other options, according to the Email Experience Council's first annual Retail Email Unsubscribe Benchmark Study. The study looked at trends in the opt-out process itself — including alternatives to opting out, opt-out methods and friction in the unsubscribe process — to examine the honoring of opt-out requests, including CAN-SPAM compliance.
 

DM pioneer Florence Leighton retires

January 28, 2008

Florence Leighton, who has worked in direct marketing for over 50 years, has retired from Direct Media Inc. The octogenarian said the main reason for her retirement was, "business is quiet and it seemed to be a good time."
 

Infinite Media introduces the Newlyweds — Las Vegas Style list.

January 28, 2008

These newly married couples who have tied the knot in Las Vegas travel and need furniture, financial advice, insurance and more. The list is compiled directly from courthouse records on a weekly basis.
 

In This Weeks Print Edition

Be at their beck and call

January 28, 2008

For companies such as Jenny Craig that want to connect quickly with customers, click-to-call technology provides an immediate personal touch.
 

ThinkingCraft bets that brain analysis will help marketers

January 28, 2008

ThinkingCraft has launched MindSet Data Base — Left Brain Con­sumers, the third of several lists de­signed to help marketers, advertisers and companies target consumers based on how they prefer to receive informa­tion. The list contains nearly 8.5 million consumers who prefer information to be presented in an efficient way.
 

Today's lists and databases

KIDWorks TV Club

January 25, 2008

NEW SELECTS - RAD Marketing and RadioBase - Description: This file contains respondents who get discounts or free family items from some of New England's leading cultural and educational institutions. They're mailed a newsletter on health, safety, the environment and recommended reading.
 

Help Hospitalized Veterans Donors

January 25, 2008

NEW SELECTS - American Mailing Lists - Description: This file contains patriotic and compassionate direct mail donors to Help Hospitalized Veterans, an American veterans welfare charity. These donors are not responsive to only veterans' causes, they also give very generously to patriotic, conservative, political/issue-advocacy, seniors and health and welfare appeals. The list is 60% women.
 

AAA - Hospital Personnel

January 25, 2008

E-MAIL - Hugo Dunhill Mailing Lists - Description: This file contains department heads, directors and program coordinators at nearly 6,000 government, proprietary and nonprofit hospitals.
 

Trustees - OSHA Data

January 25, 2008

NEW LISTS - Trustees - OSHA Data - Kroll Direct Marketing - Description: This file contains plan trustees responsible for administering benefits plans that fall under the Employee Benefits Security Administration. Plans include health, life, dental, disability, vision, profit sharing, stock bonus, severance, legal services and educational assistance.
 

Complete Timeshare Owners

January 25, 2008

NEW LISTS - Complete Mailing ListsDescription: This file contains timeshare owners. They tend to be mail-responsive individuals who work hard and enjoy their leisure time. The majority of timeshares are condominiums or cooperatives at vacation destinations, but the same model has recently been applied to campgrounds, boats, planes, motor homes and cruises.
 

Source Interlink Media Hispanic Masterfile

January 25, 2008

NEW LISTS - Specialists Marketing ServicesDescription: This file contains Hispanic households identified by Source Interlink Media, formerly Primedia, a publisher of special-interest magazines providing targeted content for the consumer marketplace. Of the subscribers, 72% say they always read their mail, including direct marketing solicitations.
 

Classified




Ken Malek Associates, Inc. is dedicated to serving the Direct Response and E-commerce segments for multi-channel marketers. Our client base is nation and international in scope and our areas of expertise include all major specialty areas including marketing, database marketing, information systems, marketing analysis, web marketing and development, merchandising, creative, telemarketing, customer service, inventory management, finance, operations and senior management. In addition, we have experience providing placements in list management/brokerage and outside vendor service organizations.

What separates Ken Malek Associates, Inc. from other search organizations is, first and foremost, our passion for and fluency in the direct marketing industry and over 50 years of collective corporate and executive experience.

Please contact us at:
P.O. Box 383
Yardley, PA 19067
215-579-2070

Or visit our website:
www.kenmalek.com



CRANDALL ASSOCIATES, INC. WOULD LIKE TO TALK TO YOU!

In our 35 years of recruiting in this industry, we have been in touch with many talented direct marketers.

We have talked to Copywriters and Database Managers, Catalog Directors and Circulation Managers, Presidents of companies (to help chart their next move, or to help them find talent for their own firm), and everybody in between, from coast to coast.

Have we talked to you?
We would like to! Please give Wendy Weber a call at (516)767-6800, or visit our website: www.crandallassociates.com, to get better acquainted.



THE Direct Marketing Recruiters

We specialize in Direct/Internet Marketing Recruitment-servicing all industries

Eda Zullo
ezullo@smithhanley.com
203 319-4300

Peg Hoerres
phoerres@smithhanley.com
203 319-4300

www.smithhanley.com/documents/DirectMarketing.pdf

YES—we are VERY busy with employers looking to HIRE—Here are several "HOT" positions that we are currently recruiting for:

Metro New York
Manhattan
Director, Email Marketing     $150K
Sr. Manager, Online Marketing    $120K
Sales Manager-Biz Dev --- Data Solutions     $100K
Assoc. Marketing Mgr., Ecommerce    $75K
 
NJ
Asst Mgr., Catalog Circulation $55K
Manager, Email Marketing (B2B) $125K
 
Suburbs-CT/LI/Westchester
Manager, Internet/Email Marketing     $75K
Manager, Online Advertising Operations $75K
Manager, Direct Mail- Magazine   $80K
 
New England

MA
Sr. CRM Specialist-Catalog/Retail - $72K
Sales Manager/Biz Dev- Database Solutions - $100K
Director, Catalog Circulation - 90-110K
VP/Director, Sales- Biz Dev- Database Analytics - $125K + commission
 
Upstate NY

Account Supervisor-Direct Agency - $80K
 
Mid-Atlantic States

PA
Manager, Marketing    $75K
VA/MD/DC Metro
Manager, Marketing    $110K
Sales Manager/Biz Dev- Database Solutions    $100K
Marketing Specialists    $80K
 
West Coast

CA
Sales Manager/Biz Dev- Database Solutions $100K
 
For more opportunities PLEASE visit our website www.smithhanley.com

For additional info regarding our practice and how we service
THE DIRECT MARKETING INDUSTRY - contact us at 203 319-4300.


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