July 15, 2009

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Today's News

Wunderman acquires Asian agency Agenda

January 22, 2008

Expanding its Asian footprint by more than 40%, Wunderman has acquired digital agency Agenda. With offices in Hong Kong, Beijing, Shanghai, Taiwan and Kuala Lumpur, Agenda will provide Wunderman with online strategy, Web development and management, online advertising, online media, and Web analytic capabilities and resources for its clients across the region.
 

JCPenney to close call center

January 22, 2008

With sales from the JCPenney Web site outpacing catalog volume, the multichannel merchant will close one of its call centers that handles incoming catalog orders by the end of March. "Our call center network has experienced a steady decline in volume as more people migrate to the Internet," said Tim Lyons, a spokesman for JCPenney.
 

Harte-Hanks' PennySaver enters the digital realm

January 22, 2008

In an effort to better align the com­pany's print and Web strategies, Harte-Hanks Shoppers has renamed its direct mail coupon publication PennySaver to PennySaverUSA.com.
 

Google still faces challenge from Baidu in China

January 22, 2008

Google still faces an uphill challenge in its competition with Baidu in the Chinese search engine market, according to a report released last week by Pearl Research, a business intelligence and consulting firm.
 

Electronics purchasers list on the market

January 22, 2008

JF Direct Marketing Inc. has released a new list, Cross-Country Electronics. This database contains value-conscious shoppers with a discretionary income.
 

In This Weeks Print Edition

NAILED IT: DMNews spends a few minutes with Adam Deringer, VP and chief digital officer, Brownstein Group

January 21, 2008
 

Use data to handle the disgruntled

January 21, 2008

After the holiday season, many companies are appeasing those customers unhappy with their purchase experiences. Our experts offer their best customer-soothing strategies.
 

Today's lists and databases

Oil and Energy Investment Masterfile

January 22, 2008

NEW LISTS - Worldata - Description: This file contains key commodity investors who are executives, managers, directors, administrators and other business professionals who focus on the blend of energy sources and the Wall Street world.
 

Permission Data: Charitable Donors

January 22, 2008

NEW LISTS - Aggressive List Management - Description: This file contains computer-savvy consumers who have responded to a variety of online offers including sweepstakes, surveys, continuity clubs, religious offers and health and wellness products. This file is predominantly (69%) female. These individuals are also confirmed donors to myriad nonprofit causes.
 

Wizard Trade Show Goodie Bag Sampling Program

January 22, 2008

INSERTS - Leon Henry - Description: Your sample can be included in Wizard's trade show goodie bags. These goodie bags will be passed out at five shows which Wizard will host for 2008. Reach the predominantly male attendees, age 18 to 35, who pay $25/day or $45/weekend entrance fee.
 

The Great American Donor Email Database

January 22, 2008

E-MAIL - Atlantic List Company - Description: This file contains high dollar Republican and conservative donors nationwide. Donors receive regular e-mail correspondence pertaining to the latest news about the 2008 political campaigns and upcoming Presidential election
 

A Brand New Source CEOs/Presidents/Chairmen

January 22, 2008

E-MAIL - Infocore - Description: This file contains the most current information on executives a company has published to the Web, or included in some online registration or as a trade show attendee. It is compiled using Web crawling and spidering software, along with market research and survey methodology.
 

Democratic Donors

January 22, 2008

E-Mail - Infinite Media - Description: This file contains a target audience for your mailer trying to reach liberal America. These individuals tend to be family-oriented, open to a variety of social causes, pro-immigration, in favor of a woman's right to choose and believe in an America whose good days are still ahead. Voting records, online and offline sources and some survey data is used in developing this list.
 

Classified




Ken Malek Associates, Inc. is dedicated to serving the Direct Response and E-commerce segments for multi-channel marketers. Our client base is nation and international in scope and our areas of expertise include all major specialty areas including marketing, database marketing, information systems, marketing analysis, web marketing and development, merchandising, creative, telemarketing, customer service, inventory management, finance, operations and senior management. In addition, we have experience providing placements in list management/brokerage and outside vendor service organizations.

What separates Ken Malek Associates, Inc. from other search organizations is, first and foremost, our passion for and fluency in the direct marketing industry and over 50 years of collective corporate and executive experience.

Please contact us at:
P.O. Box 383
Yardley, PA 19067
215-579-2070

Or visit our website:
www.kenmalek.com



CRANDALL ASSOCIATES, INC. WOULD LIKE TO TALK TO YOU!

In our 35 years of recruiting in this industry, we have been in touch with many talented direct marketers.

We have talked to Copywriters and Database Managers, Catalog Directors and Circulation Managers, Presidents of companies (to help chart their next move, or to help them find talent for their own firm), and everybody in between, from coast to coast.

Have we talked to you?
We would like to! Please give Wendy Weber a call at (516)767-6800, or visit our website: www.crandallassociates.com, to get better acquainted.



THE Direct Marketing Recruiters

We specialize in Direct/Internet Marketing Recruitment-servicing all industries

Eda Zullo
ezullo@smithhanley.com
203 319-4300

Peg Hoerres
phoerres@smithhanley.com
203 319-4300

www.smithhanley.com/documents/DirectMarketing.pdf

YES—we are VERY busy with employers looking to HIRE—Here are several "HOT" positions that we are currently recruiting for:

Metro New York
Manhattan
Director, Email Marketing     $150K
Sr. Manager, Online Marketing    $120K
Sales Manager-Biz Dev --- Data Solutions     $100K
Assoc. Marketing Mgr., Ecommerce    $75K
 
NJ
Asst Mgr., Catalog Circulation $55K
Manager, Email Marketing (B2B) $125K
 
Suburbs-CT/LI/Westchester
Manager, Internet/Email Marketing     $75K
Manager, Online Advertising Operations $75K
Manager, Direct Mail- Magazine   $80K
 
New England

MA
Sr. CRM Specialist-Catalog/Retail - $72K
Sales Manager/Biz Dev- Database Solutions - $100K
Director, Catalog Circulation - 90-110K
VP/Director, Sales- Biz Dev- Database Analytics - $125K + commission
 
Upstate NY

Account Supervisor-Direct Agency - $80K
 
Mid-Atlantic States

PA
Manager, Marketing    $75K
VA/MD/DC Metro
Manager, Marketing    $110K
Sales Manager/Biz Dev- Database Solutions    $100K
Marketing Specialists    $80K
 
West Coast

CA
Sales Manager/Biz Dev- Database Solutions $100K
 
For more opportunities PLEASE visit our website www.smithhanley.com

For additional info regarding our practice and how we service
THE DIRECT MARKETING INDUSTRY - contact us at 203 319-4300.


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