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 In a web savvy world, the need to have engaging and interactive elements in your marketing landscape becomes a necessity. The use of online video viewership is booming, by both businesses and consumers. In 2009, online video advertising is projected to grow 45 percent to $850 million, according to eMarketer's latest forecast. Learn tactics and techniques for successfully incorporating video into your marketing mix.
Included in the whitepaper:
- Strategies for integration with your email program
- Best Practices for using video in email
- Making certain your metrics are measurable
- YouTube and how it impacts your brand
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