July 15, 2009

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Today's News


Declining volumes take bite out of RR Donnelley's Q4 results

February 25, 2009

Commercial printer RR Donnelley reported net sales in the fourth quarter of 2008 totaled $2.8 billion, down 9.5% from the previous year.
 

Hallmark Magazine shutters

February 25, 2009

Hallmark Magazine, the bimonthly lifestyle title from Hallmark Cards Inc., is ending its three-year print run with the February/March issue.
 

Stock exchange may de-list Valassis

February 25, 2009

Media and marketing services company Valassis may become de-listed from the New York Stock Exchange, the company disclosed.
 

Brookstone president/CEO Mancini to depart

February 25, 2009

Louis Mancini, president and CEO of Brookstone Inc. for the past three years, as well as a member of the company's board of directors, will be stepping down from these positions effective March 4.
 

Hawaiian Airlines selects Sapient for e-mail and DM services

February 25, 2009

Hawaiian Airlines has selected interactive agency Sapient as its direct marketing partner following an agency review, after reaching out to about 30 agencies through an RFI and then an RFP process, which began last April.
 

Options Media/1Touch Marketing offers video SEO

February 25, 2009

Options Media/1Touch Marketing is now offering video search engine optimization to its clients to help optimize brands' videos and place them on numerous video search engines like YouTube, Google Video and others.
 

Movie renters list now available

February 25, 2009

List Connection Inc. has introduced the HomeTime - Movie Renters list to the market. This list is composed of individuals or families who enjoy staying in and renting movies.
 

You judge the caples

The finalists list has been released and winner placement is set to be announced on March 19 … but what do you think of the year’s greatest work? Check out the details of a recent finalist and judge the Caples for yourself.

A sick place to live

March 09, 2009

Coverall Health-Based Cleaning System wanted to reach businesses that hire commerical cleaning services with a message beyond looking clean. So they launched an integrated campaign that brought germs to life through characters such as Missy Coli, Sal and Ann Monella and Mike Robe.
 

Online Poll

Click the image below to vote in DMNews' weekly online poll


Survey Image


In This Week's Print Edition

What's next for online lead generation?

February 23, 2009

As companies scramble for new online lead-generation options, word-of-mouth and referral incentive programs are among those emerging ideas. Our experts assess strategies
 

The picture of sales success

February 23, 2009

Tukaiz's Defino discusses how personalized images can help marketers
 

Today's lists and databases

V-Twin Motorcycles Magazine

February 26, 2009

New Selects - V-Twin Motorcycles Magazine - Altman Data Marketing - Description: This file contains subscribers to V-Twin Motorcycle, a magazine that caters to motorcycle enthusiasts.
 

The Population Research Institute

February 26, 2009

New List - The Population Research Institute - Mary Elizabeth Granger & Associates - Description: This file contains donors to the anti-abortion non-profit the Population Research Institute.
 

Buyers 360 Celebrity Juice

February 26, 2009

New List - Buyers 360 Celebrity Juice - Focus USA - Description: This file contains people who are interested in celebrity news, photos and gossip.
 

Fix It! By Simoniz, USA

February 26, 2009

New List - Fix It! By Simoniz, USA - List Services Corp. - Description: This file contains people who bought products to fix their cars after viewing a TV commercial.
 

Classified




THE Direct Marketing Recruiters

We specialize in Direct/Internet Marketing Recruitment-servicing all industries

Eda Zullo
ezullo@smithhanley.com
203 319-4300

Peg Hoerres
phoerres@smithhanley.com
203 319-4300

www.smithhanley.com/documents/DirectMarketing.pdf

YES—we are VERY busy with employers looking to HIRE—Here are several "HOT" positions that we are currently recruiting for:

NEW YORK CITY
Fulfillment Manager $90K
Customer Service Manager $75K
Online Marketing Manager $85K
Merchandising Manager $85K
Direct Marketing Manager $75K

LONG ISLAND
Marcom Manager-B-B $115k
Marketing Manager-TradeShow $115k

CENTRAL NEW JERSEY
Sr. Marketing Manager $70K

PHILADELPHIA
Online Marketing Manager (Retention)
Affiliate Marketing Manager

SAN FRANCISCO
Mobile Marketing $150K +

BOSTON METRO
Direct Mail Production Specialist $50k
Catalog Product Manager $80k
Account Exec-Client Services $50k
Sr. Account Exec-Client Services $65k
Account Manager-Client Services $65k
Account Director Client Services $100k

CONNECTICUT
Call Center- Supervisor $50k
Direct Mail/ CRM Manager $85k

VIRTUAL
Biz Dev/Sr. Sales Executive $100k







For more opportunities PLEASE visit our website www.smithhanley.com

For additional info regarding our practice and how we service THE DIRECT MARKETING INDUSTRY-contact us at 203 319-4300.




Ken Malek Associates, Inc. is dedicated to serving the Direct Response and E-commerce segments for multi-channel marketers. Our client base is nation and international in scope and our areas of expertise include all major specialty areas including marketing, database marketing, information systems, marketing analysis, web marketing and development, merchandising, creative, telemarketing, customer service, inventory management, finance, operations and senior management. In addition, we have experience providing placements in list management/brokerage and outside vendor service organizations.

What separates Ken Malek Associates, Inc. from other search organizations is, first and foremost, our passion for and fluency in the direct marketing industry and over 50 years of collective corporate and executive experience.

Please contact us at:
P.O. Box 383
Yardley, PA 19067
215-579-2070


Or visit our website:
www.kenmalek.com


2011 ESSENTIAL GUIDE

DMNews is seeking submissions for the 2011 Essential Guide to Direct Marketing, which are due by Sept. 19. Click here for more information.

Caples Invite

Vail

Jeffrey Hayzlett, Kodak CMO and general chair of the Caples Awards, invites you to celebrate direct marketing creativity at the 2009 Caples Awards dinner and awards presentation on March 19.

Click here to watch.


Problem Solver:  "How can I integrate social media with my e-mail marketing program?"

Nicholas Einstein, director of strategic and analytic services at Datran Media, has some ideas for how marketers can integrate social media with their e-mail marketing programs, driving incremental revenue while creating positive customer experiences. Click here to read.


Global Creative Jam

March 19, 2009 in New York, NY

Vail 

Featured speakers:
Barbara Goodstein, CIO & EVP for AXA Equitable
Kevin Joyce, VP, Eastman Kodak Company

 

 TIME IS RUNNING OUT

 Creative and marketing leaders from around the world will come together for a day and evening celebration of the best ideas in direct marketing.

Click here to register today

 

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