May 23, 2012

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News

Spam rates spike in 2009

January 13, 2009

While the New Year is barely two weeks old, the spam attacks this year are already up. According to MessageLabs, an e-mail security firm owned by Symantec, 2009 has already seen a significant spike in e-mail fraud and financial scams compared to last year.
 

Creative campaigns from Intermix, Wine Enthusiast and AOL.com

January 12, 2009
 

DMNews talks with Chris Masagatani, director, NY for e-mail agency eROI

January 12, 2009

Chris Masagatani, director, NY for e-mail agency eROI, discusses how his firm worked with CBSsports.com to revamp the latter'sfantasy sports newsletter.
 

Columns

Is e-mail marketing next for extinction

January 13, 2009

The most frequent criticism I've heard about the new Apple iPhone is that it 'doesn't handle e-mail too well', as least not when compared to a Blackberry. When you look at the iPhone home screen you get an idea why. E-mail is there, of course, but so is YouTube and SMS, and usually the free applications for Facebook and MySpace Mobile.
 

Inbox Insider: Stopping spam before it starts

January 13, 2009

Spammers are notorious for taking advantage of current events to get the attention of unsuspecting consumers. The tax season is a good example of a time spammers are looking to contact consumers in order to gain access to personal information that can be used for identity theft. It is a good time to get attention as well, as many consumers are looking forward to hearing from the IRS and getting tax returns.
 

From the 2008 DMNews Essential Guide to E-mail Marketing

Give customers control to keep communication open

January 13, 2009

Ask anyone who uses e-mail and they'll probably tell you they're overwhelmed with information from businesses — daily alerts, weekly newsletters, biweekly newsletters, quarterly reports. Information overload often results in customers closing the door on companies by opting out.
 

Lists and Databases

Military Memorabilia and Weaponry Buyers

January 15, 2009

New List - Military Memorabilia and Weaponry Buyers - Dunhill International List Co. - Description: This file contains people who have bought and are interested in historical memorabilia and collectibles.
 



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