Levi Strauss & Co.'s Levi's brand has awarded Wieden + Kennedy its advertising account for the Americas' region following a review that began in October. TBWA\Cutwater (SF/LA), Ogilvy (NY/Chicago), Anomaly (NY), Goodby Silverstein (SF) and Young & Rubicam (NY) all participated in the pitch.

Media and marketing services company Valassis Communication Inc. is facing a breach-of-contract lawsuit filed by a paper manufacturer. Fraser Papers Ltd. Filed the suit last week in US district court, alleging that Valassis owes it more than $900,000 for nearly 2 million pounds of specialty paper it shipped to the a North Carolina Valassis facility.

Digital and search marketing agency, iCrossing has launched a new homepage for Epson America along with a new holiday campaign, Epson's Holiday "Deal a Day."

Online personalization services firm Sitebrand has teamed up with e-mail service provider Silverpop in a move to upgrade their e-mail product offering for online marketers. Sitebrand works with retailers including the Bank of Montreal, Roots and Legendary Deer Gear for Web personalization. Under the terms of the partnership, Sitebrand will integrate with Silverpop's e-mail marketing platform into its Segment&Serve personalization tool making e-mail a service within its platform.

Garden and Gun — the magazine that bills itself as the "Soul of the New South" — has upped its rate base by 50,000 and relaunched its Web site.

Specialists Marketing Services, Inc. has introduced the Medals of America Blow-In Program list to the market. This list is comprised of people who receive the Medals of America catalog, which offers military collectibles such as medals, ribbons, clothing and commemoratives.

Millions of retirees have seen their savings plunge along with the stock market. Mary Elizabeth Hurn explores how financial services marketers handle this tough audience.

Credit use is down, along with retail sales. Retailers have had to be creative in finding ways to get customers in the door. Our experts assess how to best appeal to consumers in this tough economy.

New List - Mortgage Ledger - Venture Direct Worldwide - Description: This file contains subscribers to Mortgage Ledger magazine, which delivers news and information to professionals in the mortgage business.

New List - Sporting Women Who Hunt and Fish Mailing List - Acton International Ltd. - Description: This file contains women who enjoy hunting and fishing.

New List - Committed to a Better America: Full-Figured Female Apparel Mail Order Buyers - Turnkey Solutions Direct Marketing - Description: This file contains plus-sized women who enjoy shopping direct.

New Selects - Hispanic American Democrats/Liberal - Focus USA - Description: This file contains members of the Democratic Party and donors to lib­eral politicians.