July 15, 2009

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Today's News

FedEx expanding India operations

November 20, 2008

Federal Express Services is looking to expand its operations in India as it and other shippers battle tough global economic conditions.
 

T-Mobile and Yahoo team up for mobile search partnership

November 20, 2008

T-Mobile USA and Yahoo have partnered for a mobile search deal. As of today, Yahoo OneSearch will power mobile Internet searches made through T-Mobile's new Web2goSM service.This new offering will increase the inventory for Yahoo's mobile search engine, as well as for display ads.
 

Time Inc. kills Cottage Living

November 20, 2008

Time Inc. has stopped publishing its Cottage Living magazine. The November/December issue, on newsstands now, is its last.
 

Adconion aquires KTV Digital, creates RedLever

November 20, 2008

Global audience and content network Adconian Media Group has acquired KTV Digital Media, a production studio and operator of video destination sites. Together the companies will form their own content development and syndication arm to be called RedLever.
 

PCMag to move online

November 20, 2008

PC Magazine will go all digital beginning in February. Parent company Ziff Davis Media called the move the "final step in an evolutionary process." It also announced that the PCMag Network will be renamed PCMag Digital Network with PCMag.com as its lead property.
 

Golf and tennis equipment buyers list now available

November 20, 2008

American List Council has introduced the Golfsmith Corporate Enhanced Masterfile to the market. This enhanced file contains people who have received and bought products from a catalog from Golfsmith International, a direct marketer and retailer of golf and tennis equipment.
 

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In This Week's Print Edition

Creative solutions from Red Roof Inn, Kreg Tool and American Airlines

November 17, 2008

Red Roof Inn goes a little bit country; DRTV spot builds results for Kreg Tool; and American Airlines Credit Union reaches out to far away members.
 

Advertisers shouldn't fear tuning back in to linear television

November 17, 2008

Despite what some believe, television content is anything but dead. Earlier this year, Nielsen reported that even in today's digitized world, the average American consumer watches more linear television per week than ever. What is up for debate, however, is the future of linear television advertising.
 

Today's lists and databases

FarmTek

November 21, 2008

New List - FarmTek - Chilcutt Direct Marketing - Description: This file contains people searching for horticulture, agriculture, greenhouse and garden building sup­plies and items.
 

America's Timeshare Owners

November 21, 2008

New List - America's Timeshare Owners - Dunhill International List Co. - Description: This file contains timeshare owners who have devoted time and money to travel-related offers.
 

MortgageMarketingGenius.com

November 21, 2008

New List - MortgageMarketingGenius.com - Impulse Media - Description: This file contains respon­sive mortgage brokers, loan officers and small brokerage firm owners who have bought information on how to make money in the mortgage business.
 

Advantage Financial Services Responders

November 21, 2008

New Management - Advantage Financial Services Responders - DirectInnovations Inc. - Description: This file contains indi­viduals who are looking for quick loans, automobile loans or pay-as-you-go credit cards.
 

Classified




THE Direct Marketing Recruiters

We specialize in Direct/Internet Marketing Recruitment-servicing all industries

Eda Zullo
ezullo@smithhanley.com
203 319-4300

Peg Hoerres
phoerres@smithhanley.com
203 319-4300

www.smithhanley.com/documents/DirectMarketing.pdf

YES—we are VERY busy with employers looking to HIRE—Here are several "HOT" positions that we are currently recruiting for:

NEW YORK CITY
Fulfillment Manager $90K
Customer Service Manager $75K
Online Marketing Manager $85K
Merchandising Manager $85K
Direct Marketing Manager $75K

LONG ISLAND
Marcom Manager-B-B $115k
Marketing Manager-TradeShow $115k

CENTRAL NEW JERSEY
Sr. Marketing Manager $70K

PHILADELPHIA
Online Marketing Manager (Retention)
Affiliate Marketing Manager

SAN FRANCISCO
Mobile Marketing $150K +

BOSTON METRO
Direct Mail Production Specialist $50k
Catalog Product Manager $80k
Account Exec-Client Services $50k
Sr. Account Exec-Client Services $65k
Account Manager-Client Services $65k
Account Director Client Services $100k

CONNECTICUT
Call Center- Supervisor $50k
Direct Mail/ CRM Manager $85k

VIRTUAL
Biz Dev/Sr. Sales Executive $100k







For more opportunities PLEASE visit our website www.smithhanley.com

For additional info regarding our practice and how we service THE DIRECT MARKETING INDUSTRY-contact us at 203 319-4300.




Ken Malek Associates, Inc. is dedicated to serving the Direct Response and E-commerce segments for multi-channel marketers. Our client base is nation and international in scope and our areas of expertise include all major specialty areas including marketing, database marketing, information systems, marketing analysis, web marketing and development, merchandising, creative, telemarketing, customer service, inventory management, finance, operations and senior management. In addition, we have experience providing placements in list management/brokerage and outside vendor service organizations.

What separates Ken Malek Associates, Inc. from other search organizations is, first and foremost, our passion for and fluency in the direct marketing industry and over 50 years of collective corporate and executive experience.

Please contact us at:
P.O. Box 383
Yardley, PA 19067
215-579-2070


Or visit our website:
www.kenmalek.com



Problem Solver:  "How can I integrate social media with my e-mail marketing program?"

Nicholas Einstein, director of strategic and analytic services at Datran Media, has some ideas for how marketers can integrate social media with their e-mail marketing programs, driving incremental revenue while creating positive customer experiences. Click here to read.


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