July 15, 2009

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Today's News

Scripps announces newspaper staff cuts

November 07, 2008

The EW Scripps Co. is laying off about 400 of its newspaper employees as part of a restructuring, a move expected to save $15 million. The Cincinnati-based Scripps reported its third quarter results today for its television, newspaper, and licensing and syndication businesses, which showed a 9% drop in revenue of $230 million, compared with $253 million in Q3 2007.
 

Talbots to sell J. Jill

November 07, 2008

The Talbots Inc. is pursuing a sale of the J. Jill brand in order to focus on its core Talbots business - a move that comes just two years after it acquired the J. Jill business for $517 million. "We have made great strides in re-energizing the Talbots brand and are encouraged by both our existing and lapsed customers' response to our product and marketing efforts," said Trudy F. Sullivan, president and CEO at Talbots, in a statement.
 

Hearst shutters O at Home

November 07, 2008

Hearst is shutting down O at Home and will wrap the magazine's content into its flagship publication, O, The Oprah Magazine. The last standalone issue of the quarterly publication will be Winter 2008, on newsstands November 25.
 

Campaigns tap into online marketing

November 07, 2008

The presidential election is over - finally! - and we can all breathe a sigh of relief after two years of fundraising, debates, attack ads, Saturday Night Live skits and — oh yes — issues. As you may be, I am all electioned-out. But I'm not tired of considering the far-reaching effects of one of the most powerful aspects of the campaign — direct marketing.
 

Franchise service buyers list available

November 07, 2008

Boutique List Services has introduced the Total Franchise Services Buyers Masterfile list to the market. This list is comprised of individuals who have invested in various franchised businesses.
 

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In This Week's Print Edition

Shopping sites try on new look

, November 07, 2008

With bricks-and-mortar stores delivering poor sales performances this October, a new crop of shopping search engines are hoping to reverse the numbers with enhanced customer experiences.
 

CollegeClickTV offers students campus view

November 07, 2008

Prospective college students no longer have to visit campuses, thanks to a new video Web site that brings the schools to them through downloadable videos. CollegeClickTV.com was created by Pere Partnership agency head Glenn Pere. So far, the site has more than 30,000 professionally produced videos for more than 200 universities, including Pennsylvania State University and the University of Colorado.
 

Today's lists and databases

Kotula's Catalog Blow In

November 10, 2008

New Insert - Kotula's Catalog Blow In - American List Counsel - Description: This file contains indi­viduals who have purchased from the Kotula's catalog.
 

Advertising and Marketing Contact List

November 10, 2008

New List - Advertising and Marketing Contact List - Netprospex - Description: This file contains con­tacts in the advertising and marketing industry.
 

Xacta 3000 Corporate Database

November 10, 2008

New List - Xacta 3000 Corporate Database - Amity Direct Inc. - Description: This file contains profes­sionals who have bought items through direct mail catalogs, the Web, DRTV and phone.
 

Safe Haven Investor

November 10, 2008

New List - Safe Haven Investor - Namebank International - Description: This file contains subscrib­ers to the monthly financial newsletter Safe Haven Investor.
 

Classified




Ken Malek Associates, Inc. is dedicated to serving the Direct Response and E-commerce segments for multi-channel marketers. Our client base is nation and international in scope and our areas of expertise include all major specialty areas including marketing, database marketing, information systems, marketing analysis, web marketing and development, merchandising, creative, telemarketing, customer service, inventory management, finance, operations and senior management. In addition, we have experience providing placements in list management/brokerage and outside vendor service organizations.

What separates Ken Malek Associates, Inc. from other search organizations is, first and foremost, our passion for and fluency in the direct marketing industry and over 50 years of collective corporate and executive experience.

Please contact us at:
P.O. Box 383
Yardley, PA 19067
215-579-2070

Or visit our website:
www.kenmalek.com



CRANDALL ASSOCIATES, INC. WOULD LIKE TO TALK TO YOU!

In our 35 years of recruiting in this industry, we have been in touch with many talented direct marketers.

We have talked to Copywriters and Database Managers, Catalog Directors and Circulation Managers, Presidents of companies (to help chart their next move, or to help them find talent for their own firm), and everybody in between, from coast to coast.

Have we talked to you?
We would like to! Please give Wendy Weber a call at (516)767-6800, or visit our website: www.crandallassociates.com, to get better acquainted.



THE Direct Marketing Recruiters

We specialize in Direct/Internet Marketing Recruitment-servicing all industries

Eda Zullo
ezullo@smithhanley.com
203 319-4300

Peg Hoerres
phoerres@smithhanley.com
203 319-4300

www.smithhanley.com/documents/DirectMarketing.pdf

YES—we are VERY busy with employers looking to HIRE—Here are several "HOT" positions that we are currently recruiting for:

Metro New York
Manhattan
Director, Email Marketing     $150K
Sr. Manager, Online Marketing    $120K
Sales Manager-Biz Dev --- Data Solutions     $100K
Assoc. Marketing Mgr., Ecommerce    $75K
 
NJ
Asst Mgr., Catalog Circulation $55K
Manager, Email Marketing (B2B) $125K
 
Suburbs-CT/LI/Westchester
Manager, Internet/Email Marketing     $75K
Manager, Online Advertising Operations $75K
Manager, Direct Mail- Magazine   $80K
 
New England

MA
Sr. CRM Specialist-Catalog/Retail - $72K
Sales Manager/Biz Dev- Database Solutions - $100K
Director, Catalog Circulation - 90-110K
VP/Director, Sales- Biz Dev- Database Analytics - $125K + commission
 
Upstate NY

Account Supervisor-Direct Agency - $80K
 
Mid-Atlantic States

PA
Manager, Marketing    $75K
VA/MD/DC Metro
Manager, Marketing    $110K
Sales Manager/Biz Dev- Database Solutions    $100K
Marketing Specialists    $80K
 
West Coast

CA
Sales Manager/Biz Dev- Database Solutions $100K
 
For more opportunities PLEASE visit our website www.smithhanley.com

For additional info regarding our practice and how we service
THE DIRECT MARKETING INDUSTRY - contact us at 203 319-4300.


In This Issue


Problem Solver:  "How can I integrate social media with my e-mail marketing program?"

Nicholas Einstein, director of strategic and analytic services at Datran Media, has some ideas for how marketers can integrate social media with their e-mail marketing programs, driving incremental revenue while creating positive customer experiences. Click here to read.


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