December 2, 2008

Today's News

Alpha Media selects Steak to manage paid search for Maxim, Blender

Ellen Keohane August 26, 2008

Alpha Media Group has selected Steak to manage its paid search marketing campaigns for the men's lifestyle magazine Maxim and the music magazine Blender. "We're delighted because they're two great publications," said Chrysi Philalithes, launch managing director, Steak New York.
 

More reaches out to Smart Talk-ers

Lauren Bell August 25, 2008

In a move calculated to extend brand awareness and provide multiple cross-marketing opportunities, Meredith Corp.'s More magazine has signed on as a national sponsor for Smart Talk Media LLC's 2009 speaker series.
 

MediaWhiz teams with Payoneer for international payments

Dianna Dilworth August 25, 2008

Online advertising company MediaWhiz has entered into a partnership with payment service Payoneer to create a new branded payment option for its Web publishers and bloggers.
 

Xactly targets marketing with Demandbase Stream

Lauren Bell August 25, 2008

Xactly Corp., a provider of on-demand incentive compensation management and sales performance management tools and services, has started using Demandbase Stream tool to better focus its SEM, e-mail and online marketing activities.
 

Established Homeowner file available from RMI

August 25, 2008

RMI Direct Marketing Inc. has released its America's Established Homeowners file, which consists of homeowners living in the same residence for at least five years.
 

In This Week's Print Edition

A foodie frenzy

David Ward August 22, 2008

A taste for food-related coverage has helped this magazine sector hold steady.
 

Chrysler drives at retention

Lauren Bell August 22, 2008

Chrysler has launched three new customer retention and acquisition programs — Dodge THX, Chrysler Inner Circle and Planet Jeep — to woo female buyers during a challenging time for car manufacturers.
 

Today's lists and databases

Best Professions — Mammographers

August 26, 2008

New List - Best Professions — Mammographers - Datamatrix Lists - Description: This file contains radiologic technologists who have completed the required training to earn certification in mammography. This list is multisourced from licensing data, professional directo­ries, association memberships and other proprietary data sources.
 

Utility and Telecom Fleets

August 26, 2008

New List - Utility and Telecom Fleets - The Information Refinery - Description: This file contains fleet man­agers, engineers purchasing managers and supervisors who subscribe to Utility & Telecom Fleets magazine. Subscribers, who are professionals in the public utility, telecom, cable, and government indus­tries, read the magazine in order to make informed buying decisions.
 

IvoryWhite Buyers

August 26, 2008

New List - IvoryWhite Buyers - List Services Corp. - Description: This file contains buyers of IvoryWhite, a teeth whitening system. The 40% male file has an average age of 45 and an average income of $50,000. All of the buyers used credit cards to make their purchases.
 

CDS Global: Candian Subscribers Co-Op

August 26, 2008

New List - CDS Global: Candian Subscribers Co-Op - American List Counsel - Description: This file contains Canadian subscribers to magazines covering topics that include finance, business, fashion, home decor, gardening, family and travel.
 

Classified




Ken Malek Associates, Inc. is dedicated to serving the Direct Response and E-commerce segments for multi-channel marketers. Our client base is nation and international in scope and our areas of expertise include all major specialty areas including marketing, database marketing, information systems, marketing analysis, web marketing and development, merchandising, creative, telemarketing, customer service, inventory management, finance, operations and senior management. In addition, we have experience providing placements in list management/brokerage and outside vendor service organizations.

What separates Ken Malek Associates, Inc. from other search organizations is, first and foremost, our passion for and fluency in the direct marketing industry and over 50 years of collective corporate and executive experience.

Please contact us at:
P.O. Box 383
Yardley, PA 19067
215-579-2070


Or visit our website:
www.kenmalek.com




CRANDALL ASSOCIATES, INC. WOULD LIKE TO TALK TO YOU!

In our 35 years of recruiting in this industry, we have been in touch with many talented direct marketers.

We have talked to Copywriters and Database Managers, Catalog Directors and Circulation Managers, Presidents of companies (to help chart their next move, or to help them find talent for their own firm), and everybody in between, from coast to coast.

Have we talked to you?
We would like to! Please give Wendy Weber a call at (516)767-6800, or visit our website: www.crandallassociates.com, to get better acquainted.



THE Direct Marketing Recruiters

We specialize in Direct/Internet Marketing Recruitment-servicing all industries

Eda Zullo
ezullo@smithhanley.com
203 319-4300

Peg Hoerres
phoerres@smithhanley.com
203 319-4300


www.smithhanley.com/documents/DirectMarketing.pdf

YES—we are VERY busy with employers looking to HIRE—Here are several "HOT" positions that we are currently recruiting for:

Metro New York

 

Manhattan
Director, Email Marketing     $150K
Sr. Manager, Online Marketing    $120K
Sales Manager-Biz Dev --- Data Solutions     $100K
Assoc. Marketing Mgr., Ecommerce    $75K
 
NJ
Asst Mgr., Catalog Circulation $55K
Manager, Email Marketing (B2B) $125K
 
Suburbs-CT/LI/Westchester
Manager, Internet/Email Marketing     $75K
Manager, Online Advertising Operations $75K
Manager, Direct Mail- Magazine   $80K
 
New England

MA
Sr. CRM Specialist-Catalog/Retail - $72K
Sales Manager/Biz Dev- Database Solutions - $100K
Director, Catalog Circulation - 90-110K
VP/Director, Sales- Biz Dev- Database Analytics - $125K + commission
 
Upstate NY

Account Supervisor-Direct Agency - $80K
 
Mid-Atlantic States

PA
Manager, Marketing    $75K
VA/MD/DC Metro
Manager, Marketing    $110K
Sales Manager/Biz Dev- Database Solutions    $100K
Marketing Specialists    $80K
 
West Coast

CA
Sales Manager/Biz Dev- Database Solutions $100K
 
For more opportunities PLEASE visit our website www.smithhanley.com

For additional info regarding our practice and how we service
THE DIRECT MARKETING INDUSTRY - contact us at 203 319-4300.



Deadline extended to Oct. 31!

DMNews is seeking submissions for its upcoming 2008 Essential Guide to E-Commerce, which will be published as a supplement in our December 8 issue. Click here for more information.

In e-mail marketing, reputation is everything. Our experts examine the ways in which e-mail marketers can manage their reputation. Click here to read.

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