December 5, 2008

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Today's News

Capital One files response to USPS NSA dismissal request

Bryan Yurcan July 29, 2008

On July 28, Capital One responded to US Postal Service request to dismiss a complaint it made with the PRC on June 19 alleging that the USPS "unduly discriminated" against the company. The company claims it was denied a Negotiated Service Agreement under the same terms as one approved to Bank of America Corp.
 

Dow Jones looks to networking data

Lauren Bell July 29, 2008

Dow Jones says that the latest version of its G2 business and relationship intelligence system will allow clients to integrate data from b-to-b social networking tools. The G2 technology maintains real-time databases of companies and executive contacts by crawling the Web for information — which is then used for relationship mapping among colleagues and contacts.
 

Jelly Belly relaunches site

Ellen Keohane July 29, 2008

Candy company Jelly Belly will relaunch its Web site this week, in a move to make the site more consumer friendly. "This is a site that is much cleaner in look and feel than what we have today," said Jason Marrone, e-commerce marketing manager for Jelly Belly.
 

Robinson radio launches direct response network

Mary Elizabeth Hurn July 29, 2008

Robinson Radio Inc., an advertising agency focused on direct response radio, has launched Robinson Radio Network LLC (RRN), a national ad firm solely focused on developing and placing long-form radio programming. These advertisements can be up to 60 minutes in length.
 

Indianapolis Symphony Orchestra looks to expand into mobile marketing

Dianna Dilworth July 29, 2008

In an effort to reach younger patrons, the Indianapolis Symphony Orchestra (ISO) and its e-mail marketing partner ExactTarget are looking to use the latter's new SMS marketing service. The two organizations are working together on a mobile marketing program, which the ISO plans to begin testing next summer.
 

J Marco package insert program

July 29, 2008

RMI Direct has released the J Marco package insert program to the market. J Marco is an upscale catalog that reaches buyers of products such as stylish women's apparel, jewelry and shoes.
 

In This Week's Print Edition

Target the tech trenches

Bryan Yurcan July 28, 2008

If you want to reach busy IT professionals who are already bombarded with information, relevant and focused content is essential.
 

E-mail remarketing can re-engage

July 28, 2008

Whether due to shopping cart abandonment or simple disengagement, remarketing e-mail messages can help draw customers back to your Web site. Four experts offer strategies.
 

Today's lists and databases

Americana Review — Farmland Families

July 30, 2008

New List - Americana Review — Farmland Families - List Connection Inc. - Description: This file contains individuals who live in rural America. These farmers earn a middle-class living and use their disposable income to purchase traditional consumer goods and services.
 

Human Resource Executives

July 30, 2008

New List - Human Resource Executives - Amerilist - Description: This file contains individu­als who are human resource executives and personnel administrators. These professionals are involved in a wide range of corporate issues, including collective bargaining, compensation, motivation, development and training.
 

LivePath Direct Response Payday Loans and Cash Advance

July 30, 2008

New List - LivePath Direct Response Payday Loans and Cash Advance - Lighthouse List - Description: This file contains people who have responded to a multichannel payday loan or cash advance program. This self-reported, age 18 and over, third-party verified database can be used forfinancial or credit offers.
 

Investorfriends.com E-mail File

July 30, 2008

E-mail - Investorfriends.com E-mail File - The Information Refinery - Description: This file contains individual investors and speculators who subscribe to online newsletters and seek editorial information and content related to stock investing, precious metals, commodities, foreign currencies and real estate.
 

Classified




Ken Malek Associates, Inc. is dedicated to serving the Direct Response and E-commerce segments for multi-channel marketers. Our client base is nation and international in scope and our areas of expertise include all major specialty areas including marketing, database marketing, information systems, marketing analysis, web marketing and development, merchandising, creative, telemarketing, customer service, inventory management, finance, operations and senior management. In addition, we have experience providing placements in list management/brokerage and outside vendor service organizations.

What separates Ken Malek Associates, Inc. from other search organizations is, first and foremost, our passion for and fluency in the direct marketing industry and over 50 years of collective corporate and executive experience.

Please contact us at:
P.O. Box 383
Yardley, PA 19067
215-579-2070

Or visit our website:
www.kenmalek.com



CRANDALL ASSOCIATES, INC. WOULD LIKE TO TALK TO YOU!

In our 35 years of recruiting in this industry, we have been in touch with many talented direct marketers.

We have talked to Copywriters and Database Managers, Catalog Directors and Circulation Managers, Presidents of companies (to help chart their next move, or to help them find talent for their own firm), and everybody in between, from coast to coast.

Have we talked to you?
We would like to! Please give Wendy Weber a call at (516)767-6800, or visit our website: www.crandallassociates.com, to get better acquainted.



THE Direct Marketing Recruiters

We specialize in Direct/Internet Marketing Recruitment-servicing all industries

Eda Zullo
ezullo@smithhanley.com
203 319-4300

Peg Hoerres
phoerres@smithhanley.com
203 319-4300

www.smithhanley.com/documents/DirectMarketing.pdf

YES—we are VERY busy with employers looking to HIRE—Here are several "HOT" positions that we are currently recruiting for:

Metro New York

 

Manhattan
Director, Email Marketing     $150K
Sr. Manager, Online Marketing    $120K
Sales Manager-Biz Dev --- Data Solutions     $100K
Assoc. Marketing Mgr., Ecommerce    $75K
 
NJ
Asst Mgr., Catalog Circulation $55K
Manager, Email Marketing (B2B) $125K
 
Suburbs-CT/LI/Westchester
Manager, Internet/Email Marketing     $75K
Manager, Online Advertising Operations $75K
Manager, Direct Mail- Magazine   $80K
 
New England

MA
Sr. CRM Specialist-Catalog/Retail - $72K
Sales Manager/Biz Dev- Database Solutions - $100K
Director, Catalog Circulation - 90-110K
VP/Director, Sales- Biz Dev- Database Analytics - $125K + commission
 
Upstate NY

Account Supervisor-Direct Agency - $80K
 
Mid-Atlantic States

PA
Manager, Marketing    $75K
VA/MD/DC Metro
Manager, Marketing    $110K
Sales Manager/Biz Dev- Database Solutions    $100K
Marketing Specialists    $80K
 
West Coast

CA
Sales Manager/Biz Dev- Database Solutions $100K
 
For more opportunities PLEASE visit our website www.smithhanley.com

For additional info regarding our practice and how we service
THE DIRECT MARKETING INDUSTRY - contact us at 203 319-4300.


In This Issue

Adam Turinas, EVP of client development at Organic, shares his 2009 digital marketing predictions. Click here to read. 

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