December 5, 2008

Advertisement



Today's News

Harte-Hanks' Shoppers business continues to fall

Chantal Todé July 25, 2008

Harte-Hanks Inc. said its operating revenue for the three months ended June 30 totaled $274.8 million, down 5.3%. Second quarter diluted earnings per share were 29 cents, compared to diluted earnings per share of 31 cents in Q2 2007.
 

John Farrell steps down at Publicis SAMS

Ellen Keohane July 25, 2008

Publicis Groupe announced today that John Farrell has resigned as president and CEO of specialized agencies and marketing services (SAMS). According to Publicis, Farrell will remain at the company until July 1, 2009 to assist in the transition of leadership at SAMS.
 

Meredith to relaunch Spanish-language parenting titles

Lauren Bell July 25, 2008

Meredith Corp.'s Hispanic Ventures arm will relaunch its Espera and 12 Meses parenting magazines under the Ser Padres umbrella in April 2009. Espera, catering to expectant mothers, will be renamed Ser Padres Espera, and 12 Meses, which focuses on the first year of an infant's life, will become Ser Padres Bebe.
 

HomeVestors taps Microsoft for CRM

Lauren Bell July 25, 2008

HomeVestors of America Inc. will begin using Microsoft Dynamics CRM 4.0 in its corporate offices and all 240 franchise offices in an effort to improve tracking of its three-way sales cycle across the company. Microsoft Dynamics CRM will help HomeVestors track leads and purchases when HomeVestors is buying houses, monitor repairs on the houses and track the resale of the houses.
 

Fine line between authentic and offensive

Cara Wood July 28, 2008

In response to criticism from PETA and other animal rights groups regarding TV spots featuring pit bulls in choke chains, McCann Erickson client Verizon reportedly said it didn't intend to offend. Last week, Virgin Mobile faced criticism from religious groups over its "Strip2Clothe" video contest, which had asked people to send videos of themselves undressing to raise money for the homeless. The company later renamed the push "Blank2Clothe," extending the contest to include any action, not just stripping.
 

RV Business subscribers available

July 25, 2008

Manufacturers, distributors and retailers of RV equipment can be reached through a recently launched list of subscribers to RV Business. The monthly trade magazine has a controlled circulation and includes advice on how to run a successful RV-related business.
 

In This Week's Print Edition

Digital leads new Levi's effort

Dianna Dilworth July 25, 2008

Levi Strauss & Co. is taking a new, unbuttoned approach to marketing its jeans. Last week, the jeans brand debuted its "Live unbuttoned" campaign, the first integrated global campaign marketing effort in its history, which targets youth in 110 countries worldwide.
 

Capital One, USPS in NSA dispute

Bryan Yurcan July 28, 2008

The Postal Regulatory Commission may rule in August on the dispute between Capital One Services Inc. and the US Postal Service, regarding the issu­ance of a contract between the USPS and the mailer that would provide customized pricing incentives.
 

Today's lists and databases

Skymall Blow-in Program

July 28, 2008

Inserts - Skymall Blow-in Program - Specialists Marketing Services - Description: This file contains buyers who receive the Skymall catalog at their home addres. Skymall offers home décor, electronics, health and personal care, gardening, apparel and jewelry products.
 

Trendsations Continuing Education: Graduate School Grad

July 28, 2008

New List - Trendsations Continuing Education: Graduate School Grad - ListBargains - Description: This file contains higher education seekers who have earned a graduate degree. The file includes monthly hotline self-reported higher-education seekers who have responded to offers for information on continuing education.
 

Dri'Vin Automobile Owners

July 28, 2008

New List - Dri'Vin Automobile Owners - Kroll Direct Marketing - Description: This file contains a data­base comprised of registered passenger car, truck, SUV and van owners. The data is compliant with the Shelby Act — that is, it is not sourced from any DMV data nor is the data collected from any state records. The database has been built from multiple sources, many of which are proprietary sources.
 

Fit to be Fit for Seniors

July 28, 2008

New List - Fit to be Fit for Seniors - Contact Marketing LLC - Description: This file contains seniors — people age 62 and up — who are buyers of health and fitness products, including activewear, fitness equipment and sports accessories.
 

Classified




Ken Malek Associates, Inc. is dedicated to serving the Direct Response and E-commerce segments for multi-channel marketers. Our client base is nation and international in scope and our areas of expertise include all major specialty areas including marketing, database marketing, information systems, marketing analysis, web marketing and development, merchandising, creative, telemarketing, customer service, inventory management, finance, operations and senior management. In addition, we have experience providing placements in list management/brokerage and outside vendor service organizations.

What separates Ken Malek Associates, Inc. from other search organizations is, first and foremost, our passion for and fluency in the direct marketing industry and over 50 years of collective corporate and executive experience.

Please contact us at:
P.O. Box 383
Yardley, PA 19067
215-579-2070

Or visit our website:
www.kenmalek.com



CRANDALL ASSOCIATES, INC. WOULD LIKE TO TALK TO YOU!

In our 35 years of recruiting in this industry, we have been in touch with many talented direct marketers.

We have talked to Copywriters and Database Managers, Catalog Directors and Circulation Managers, Presidents of companies (to help chart their next move, or to help them find talent for their own firm), and everybody in between, from coast to coast.

Have we talked to you?
We would like to! Please give Wendy Weber a call at (516)767-6800, or visit our website: www.crandallassociates.com, to get better acquainted.



THE Direct Marketing Recruiters

We specialize in Direct/Internet Marketing Recruitment-servicing all industries

Eda Zullo
ezullo@smithhanley.com
203 319-4300

Peg Hoerres
phoerres@smithhanley.com
203 319-4300

www.smithhanley.com/documents/DirectMarketing.pdf

YES—we are VERY busy with employers looking to HIRE—Here are several "HOT" positions that we are currently recruiting for:

Metro New York

 

Manhattan
Director, Email Marketing     $150K
Sr. Manager, Online Marketing    $120K
Sales Manager-Biz Dev --- Data Solutions     $100K
Assoc. Marketing Mgr., Ecommerce    $75K
 
NJ
Asst Mgr., Catalog Circulation $55K
Manager, Email Marketing (B2B) $125K
 
Suburbs-CT/LI/Westchester
Manager, Internet/Email Marketing     $75K
Manager, Online Advertising Operations $75K
Manager, Direct Mail- Magazine   $80K
 
New England

MA
Sr. CRM Specialist-Catalog/Retail - $72K
Sales Manager/Biz Dev- Database Solutions - $100K
Director, Catalog Circulation - 90-110K
VP/Director, Sales- Biz Dev- Database Analytics - $125K + commission
 
Upstate NY

Account Supervisor-Direct Agency - $80K
 
Mid-Atlantic States

PA
Manager, Marketing    $75K
VA/MD/DC Metro
Manager, Marketing    $110K
Sales Manager/Biz Dev- Database Solutions    $100K
Marketing Specialists    $80K
 
West Coast

CA
Sales Manager/Biz Dev- Database Solutions $100K
 
For more opportunities PLEASE visit our website www.smithhanley.com

For additional info regarding our practice and how we service
THE DIRECT MARKETING INDUSTRY - contact us at 203 319-4300.


In This Issue

Adam Turinas, EVP of client development at Organic, shares his 2009 digital marketing predictions. Click here to read. 

FREE WHITEPAPERS






DMNews Jobs Market


Advertise
For details of how to advertise in the DMNews iMarketing News Daily, please email Sammy Patel at sammy.patel@haymarketmedia.com

Classifieds
For rates and specifications, please contact Diana Sanchez at diana.sanchez@haymarketmedia.com.

Subscribe
If you were sent this by a colleague and wish to subscribe to the DMNews iMarketing News Daily, please click here.

Unsubscribe
To unsubscribe from DMNews iMarketing News Daily click here.
To manage your entire DMNews profile login to your account.

You are subscribed as: %%EMAIL%%

To contact Haymarket Media for general questions or unsubscribe problems, please e-mail web@haymarketmedia.com

All DMNews newsletters are sent from the domain "mta411.k.cheetahmail.com". When configuring e-mail or spam filter rules, please
use this domain name.

Haymarket Media Inc
114 West 26th St 4th floor
New York, NY 10001
Powered by Cheetah Mail, an Experian Company

© 2008 Haymarket Media Inc.