December 5, 2008

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Today's News

TiVo and Amazon further partnership

Mary Elizabeth Hurn July 22, 2008

TiVo has expanded its partnership with e-commerce site Amazon.com to bring its users a "product purchase" feature in which users will be able to purchase products such as books, CDs and DVDs directly from Amazon with their TV remote controls.
 

FTC settles CAN-SPAM dispute

Dianna Dilworth July 22, 2008

Spear Systems Inc. and its officers Bruce Parker and Lisa Kimsey have settled a case brought against them by the Federal Trade Commission, which claimed that the defendants sent unsolicited e-mail for weight loss supplements.
 

Starburst promotes sharing across the Web

Ellen Keohane July 22, 2008

To support the launch of its new GummiBursts candy line, Mars-owned Starburst has rolled out a new campaign called "Share something juicy." "The concept of sharing seemed like a natural fit for the brand," said Todd Stanley, SVP of marketing at Digitas.
 

Esquire puts electronic mag on newsstands

Lauren Bell July 22, 2008

Esquire magazine has jazzed up its October cover in an effort to project a cutting-edge image and seduce newsstand buyers. The issue, which will be released in September, features a flashing electronic display on its cover, which reads "The 21st century begins now."
 

Employment Screening Journal debuts

Lauren Bell July 22, 2008

PreemploymentDirectory.com has launched the Employment Screening Journal, an annual title catering to hiring managers and human resources workers. The first issue, unveiled at the Society of Human Resources Managers (SHRM) conference in June, is ad-supported and includes a special section, the 2008-2009 Background Screening Industry Buyers Guide.
 

Mobiledirect — Canada list from Millard

July 22, 2008

Millard Group, Inc. has introduced Mobiledirect — Canada, a text message list, to the market. This is a double opt-in list that targets Canadian mobile users on their cell phones, smartphones and mobile devices.
 

In This Week's Print Edition

Industrial strength

Pamela Oldham July 21, 2008

Finding ways to add excitement to an often stodgy sector may be the best bet for industrial and manufacturing marketers, Pamela Oldham reports.
 

Take a look at insert media - in 3-D

July 21, 2008

Multimedia inserts in all shapes and sizes offer marketers the opportunity to stand out from the crowd. But what about affordability? Four experts weigh the pros and cons of 3-D.
 

Today's lists and databases

Cyber Cucina Buyers

July 16, 2008

New List - Cyber Cucina Buyers - LMS Marketing Solutions - Description: This file contains buyers who frequent CyberCucina.com, which offers culinary items, kitchen accesso­ries, and beauty products. These upscale buyers will respond to a variety of direct mail opportunities including catalogs, travel, gifts, collectibles, general mer­chandise and home décor.
 

EMS Product News

July 16, 2008

New List - EMS Product News - MeritDirect - Description: This file contains people who receive EMS Product News (formerly Emergency Medical Product News), a product resource for EMS professionals. It is a controlled circulation publication published by Cygnus Business Media. EMS Product News is a bimonthly maga­zine reaching EMS decision makers.
 

PrizeAmerica Sweepstakes Entrants

July 16, 2008

New List - PrizeAmerica Sweepstakes Entrants - Adrea Rubin Management - Description: This file contains people who have entered a free Internet sweep­stakes, PrizeAmerica. These participants have an average age of 42 with a median household income of $50,000.
 

Global Giving Donors

July 16, 2008

New List - Global Giving Donors - Fasano & Associates - Description: This file contains donors that have donated to charities all over the world and are committed to support­ing various causes to make their world a better place. These include political, environmental, humanitarian, education, health, Jewish and Catholic donors.
 

Classified




Ken Malek Associates, Inc. is dedicated to serving the Direct Response and E-commerce segments for multi-channel marketers. Our client base is nation and international in scope and our areas of expertise include all major specialty areas including marketing, database marketing, information systems, marketing analysis, web marketing and development, merchandising, creative, telemarketing, customer service, inventory management, finance, operations and senior management. In addition, we have experience providing placements in list management/brokerage and outside vendor service organizations.

What separates Ken Malek Associates, Inc. from other search organizations is, first and foremost, our passion for and fluency in the direct marketing industry and over 50 years of collective corporate and executive experience.

Please contact us at:
P.O. Box 383
Yardley, PA 19067
215-579-2070

Or visit our website:
www.kenmalek.com



CRANDALL ASSOCIATES, INC. WOULD LIKE TO TALK TO YOU!

In our 35 years of recruiting in this industry, we have been in touch with many talented direct marketers.

We have talked to Copywriters and Database Managers, Catalog Directors and Circulation Managers, Presidents of companies (to help chart their next move, or to help them find talent for their own firm), and everybody in between, from coast to coast.

Have we talked to you?
We would like to! Please give Wendy Weber a call at (516)767-6800, or visit our website: www.crandallassociates.com, to get better acquainted.



THE Direct Marketing Recruiters

We specialize in Direct/Internet Marketing Recruitment-servicing all industries

Eda Zullo
ezullo@smithhanley.com
203 319-4300

Peg Hoerres
phoerres@smithhanley.com
203 319-4300

www.smithhanley.com/documents/DirectMarketing.pdf

YES—we are VERY busy with employers looking to HIRE—Here are several "HOT" positions that we are currently recruiting for:

Metro New York

 

Manhattan
Director, Email Marketing     $150K
Sr. Manager, Online Marketing    $120K
Sales Manager-Biz Dev --- Data Solutions     $100K
Assoc. Marketing Mgr., Ecommerce    $75K
 
NJ
Asst Mgr., Catalog Circulation $55K
Manager, Email Marketing (B2B) $125K
 
Suburbs-CT/LI/Westchester
Manager, Internet/Email Marketing     $75K
Manager, Online Advertising Operations $75K
Manager, Direct Mail- Magazine   $80K
 
New England

MA
Sr. CRM Specialist-Catalog/Retail - $72K
Sales Manager/Biz Dev- Database Solutions - $100K
Director, Catalog Circulation - 90-110K
VP/Director, Sales- Biz Dev- Database Analytics - $125K + commission
 
Upstate NY

Account Supervisor-Direct Agency - $80K
 
Mid-Atlantic States

PA
Manager, Marketing    $75K
VA/MD/DC Metro
Manager, Marketing    $110K
Sales Manager/Biz Dev- Database Solutions    $100K
Marketing Specialists    $80K
 
West Coast

CA
Sales Manager/Biz Dev- Database Solutions $100K
 
For more opportunities PLEASE visit our website www.smithhanley.com

For additional info regarding our practice and how we service
THE DIRECT MARKETING INDUSTRY - contact us at 203 319-4300.


In This Issue

In e-mail marketing, reputation is everything. Our experts examine the ways in which e-mail marketers can manage their reputation. Click here to read.

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