Hearst Magazines and MSN have partnered to create Delish.com, a food-focused Web site that is expected to drive online traffic, build online ad revenue and boost brand awareness.
Condé Nast is shuttering its Golf for Women glossy. The July/August issue, on newsstands now, will be the bimonthly's last. Golf for Women had a rate base of 600,000, according to its online media kit.
New York Media LLC, the parent company of New York magazine and NYMag.com, has purchased MenuPages.com. DMNews sat down with Serena Torrey, executive director of business development and corporate communications for New York Media, to discuss the acquisition and what it means for the New York brands.
By Leslie Guarnieri, circulation director, Discover magazine July 14, 2008
Planning a direct mail campaign is a lot like playing roulette. You have your favorite lists and package, the mail date that has historically worked, and test lists to take some chances. Once your mail drops, just as the ball spins around the roulette wheel, you wait and wait until finally you begin to see the results.
New List - EMS Product News - MeritDirect - Description: This file contains people who receive EMS Product News (formerly Emergency Medical Product News), a product resource for EMS professionals. It is a controlled circulation publication published by Cygnus Business Media. EMS Product News is a bimonthly magazine reaching EMS decision makers.
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