October 8, 2008

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Today's News

Staples, Corporate Express reach $4.8 billion buyout agreement

Chantal Todé June 11, 2008

Staples Inc. and Corporate Express NV have agreed to a $4.8 billion (€3.1 billion) buyout of Corporate Express by Staples. The combination of Staples and Corporate Express is expected to establish a contract business for Staples in Europe and Canada.
 

DMers have cause to talk ethics: DM Days keynote

Bryan Yurcan June 11, 2008

David Sable, vice-chairman and chief operating officer of Wunderman, advocated for marketers' use of their companies' work and donations benefitting charitable causes and nonprofit organizations to leverage brand affinity during his morning keynote address at the Direct Marketing Association's DM Days conference.
 

ERA's Tulipane to depart

Mary Elizabeth Hurn June 11, 2008

Barbara Tulipane, president and CEO of the Electronic Retailing Association (ERA), is leaving her post on July 5 to become the CEO of the National Recreation and Park Association.
 

Sears offering personalized product recommendations

Chantal Todé June 11, 2008

Sears Holdings has started offering Sears.com and Kmart.com customers personalized product recommendations using technology from Richrelevance. "Personalized product recommendations will benefit shoppers by helping them more easily find the products they are looking for and discover other relevant products that they might not have known we offer online," said Imran Jooma, VP of direct commerce at Sears.
 

Google Trends updated

Ellen Keohane June 11, 2008

The latest version of Google Trends, which allows users to see how popular specific search terms are across the Internet, has been met with tempered enthusiasm by search marketers.
 

Blue Sky Factory acquires nTarget

Dianna Dilworth June 11, 2008

E-mail marketing services firm Blue Sky Factory has acquired nTarget, a Charlotte, NC-based e-mail marketing firm in an undisclosed deal. The acquisition, which was assisted by investment firm The Targhee Group, expands on Blue Sky Factory's hospitality, travel, tourism, retail and e-commerce verticals.
 

Southern Poverty Law Center donors list available

June 11, 2008

Names in the News has been awarded management of the Southern Poverty Law Center donor file. The Southern Poverty Law Center's legal department fights discrimination. Its Intelligence Project monitors more that 800 hate groups and tracks extremist activity nationwide.
 

In This Week's Print Edition

Spotlight conversation: A lifeline online

Mary Elizabeth Hurn, A lifeline online June 06, 2008

MTS's Helene Monat discusses the Web's role online in healthcare marketing.
 

Mobile metrics may further the medium

Lauren Bell June 09, 2008

In Late May, Nielsen and ComScore, two audience measurement giants, took steps to expand their mobile metrics offerings. Nielsen extended its @Plan for online audience measurement by launching Mobile @Plan, and ComScore snapped up measure­ment company M:Metrics for $44.3 million.
 

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Today's lists and databases

Conservative Friends of California

June 12, 2008

New Management - Conservative Friends of California - Market Approach Consulting - Description: This file contains conserva­tive individuals from California who have given donations in support of local candidates in senatorial, congressional and gubernatorial political races. Average donation is $200.
 

Slim and Wellness Conglomerate

June 12, 2008

New List - Slim and Wellness Conglomerate - Macromark - Description: This file contains people who are looking to better their quality of life. These cash with order buyers have issues of weight gain and deteriorating health at the forefront of their minds, and have responded to direct mail offers to combat personal self-image and wellness problems.
 

Full Service Restaurant Mailing List

June 12, 2008

New List - Full Service Restaurant Mailing List - CHD Expert Group - Description: This file contains collected, researched and assembled records of restaurants from sources including Web sites, directories, chain guides, liquor licenses, official registrations and phone qualifications.
 

Inside Adobe InDesign Postal List from Eli Journals

June 12, 2008

New List - Inside Adobe InDesign Postal List from Eli Journals - Worldata - Description: This file contains creative individuals, such as graphic designers, production artists and prepress profes­sionals who use Adobe InDesign to create newsletters, advertisements, books, brochures and other marketing materi­als. They read Inside Adobe InDesign to develop new skills and learn how to fully utilize their desktop publishing program. It is a monthly publication with informa­tion and expert advice on how to use InDesign's features, designed to give read­ers the knowledge and ability to produce high-quality, creative publications.
 

Classifieds




Web Business Analyst
Senior Retention Manager

Classmates online is one of the top 3 social networking sites because we provide value to our users by offering connections to people who matter. And we're poised to take the lead in the social media revolution with a team of passionate, innovative thinkers. We are currently filling several new Marketing roles with, of course, a focus on online.  Classmates Online is located in Renton, WA just outside Seattle but WE ARE MOVING TO SEATTLE in 2009!!!

Email your resumes and cover letter to khiller@classmates.com Please indicate the job that best matches your skills and interests!

Our career site is located at: http://unitedonline.com/careers/index.html


Sales Professional

Sales opportunity for the independent salesperson that is a take charge individual. NYC based print contractor looking for the right individual with DM, Commerical & POP sales. Base + comm. + benefits. Contact in confidence Marvin Deitch PMG Services, Inc. 212 633 0393 mdeitch@pmgservices.net



Ken Malek Associates, Inc. is dedicated to serving the Direct Response and E-commerce segments for multi-channel marketers. Our client base is nation and international in scope and our areas of expertise include all major specialty areas including marketing, database marketing, information systems, marketing analysis, web marketing and development, merchandising, creative, telemarketing, customer service, inventory management, finance, operations and senior management. In addition, we have experience providing placements in list management/brokerage and outside vendor service organizations.

What separates Ken Malek Associates, Inc. from other search organizations is, first and foremost, our passion for and fluency in the direct marketing industry and over 50 years of collective corporate and executive experience.

Please contact us at:
P.O. Box 383
Yardley, PA 19067
215-579-2070


Or visit our website:
www.kenmalek.com




CRANDALL ASSOCIATES, INC. WOULD LIKE TO TALK TO YOU!

In our 35 years of recruiting in this industry, we have been in touch with many talented direct marketers.

We have talked to Copywriters and Database Managers, Catalog Directors and Circulation Managers, Presidents of companies (to help chart their next move, or to help them find talent for their own firm), and everybody in between, from coast to coast.

Have we talked to you?
We would like to! Please give Wendy Weber a call at (516)767-6800, or visit our website: www.crandallassociates.com, to get better acquainted.



THE Direct Marketing Recruiters

We specialize in Direct/Internet Marketing Recruitment-servicing all industries

Eda Zullo
ezullo@smithhanley.com
203 319-4300

Peg Hoerres
phoerres@smithhanley.com
203 319-4300


www.smithhanley.com/documents/DirectMarketing.pdf

Several "HOT" positions that we are currently recruiting for:

Metro New York

Manhattan
Web Marketing/Designer    $90K
Director of Marketing & Operations   $150K
VP Media & Marketing       $150K
 
NJ
Email Marketing Manager $85K
Director Consulting & Strategy $125K
 
Suburbs-CT/LI/Westchester
Catalog Circ. Planning    $68K
Ecommerce/Web Merchandising Marketing Manager $80-100K
Director, B-B Marketing Small Biz  $120/140K
 
New England

MA
Direct Marketing Manager- Canadian French required - $85K
Sr. Copywrite - $95-100K
Account Manager/Sales Database Solutions - $70-100K
 
Upstate NY

Associate Creative Director - $80K
Copywriter- Direct Agency - $90K
 
Mid-Atlantic States

PA
Marketing Manager   $70K
Online Marketing Manager  $65K
 
VA/MD/DC Metro
Account Manager (MD)   $55K
Account Manager/Client Relations (VA)   $80K
 
West Coast

CA
Director, CRM Loyalty $160K
 
WA
Direct Marketing Manager- B-B lead generation  $90-125K

For more opportunities PLEASE visit our website www.smithhanley.com

For additional info regarding our practice and how we service
THE DIRECT MARKETING INDUSTRY - contact us at 203 319-4300.



In This Issue

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An industry expert shares three tips on how to boost your response quickly and cheaply. Click here to read. 

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