October 8, 2008

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Today's News

Talbots to reduce corporate staff by 9%

Chantal Todé June 05, 2008

The Talbots Inc. is reducing its corporate headcount by approximately 9% as part of a strategic long-range plan to streamline operations and rationalize cost structure.
 

Borders to sell Australasian business

Chantal Todé June 05, 2008

Borders Group Inc. said it will sell its Australia/New Zealand/Singapore businesses to A&R Whitcoulls for $110 million.
 

MySpace confronts spammers: AOTA Keynote

Dianna Dilworth June 05, 2008

Spamming is a huge issue online, and as soon as a new technology comes in to block it, it seems another spammer has popped up with a new way to sneak illegal messaging in. But this doesn't stop industry leaders from fighting back in a number of ways to make sure consumers are protected and that their sites are not compromised.
 

Yahoo launches Panama in Latin America

Ellen Keohane June 05, 2008

Yahoo launched its Sponsored Search advertising product — also known as Panama — in Spanish-speaking Latin America this week. Yahoo first launched Panama, which is based on Google's pay-per-click advertising model, in the US more than a year ago. Since then, the company has been slowly rolling it out in various markets.
 

Google Site Search Launches

Ellen Keohane June 05, 2008

Google Site Search, a rebranded and updated version of the company's Custom Search Business Edition, launched this week. Hosted by Google, the updated, advertising-free product allows businesses to add customized search functionality to their Web sites.
 

British Airways picks OgilvyOne for global direct, loyalty marketing

Chantal Todé June 05, 2008

OgilvyOne has confirmed that it has been awarded British Airways' global direct and loyalty marketing account. OgilvyOne, which had already been the airline's direct and digital agency for Asia Pacific, was chosen following a four-month pitch process.
 

USPS has new preparation option for automation letters

Ellen Keohane June 05, 2008

The US Postal Service published a new preparation option for automation letters in the Domestic Mail Manual today.
 

Small and at-home professionals list introduced

June 05, 2008

ETargetMedia.com Inc. has introduced the Small Office Home Office Business Professionals file to the market. This list reaches home office business executives where they work, via e-mail or postal address.
 

In This Week's Print Edition

Creative solutions from Courvoisier, Mobile Loaves & Fishes and Easton Sports

June 02, 2008

Magazine insert and pop-up shop a unique cocktail for Courvoisier; Mobile Loaves & Fishes gets boost from online fundraising; and online videos score a hit for Easton Sports.
 

Mobile coupons target East Village ice cream fans

Dianna Dilworth June 02, 2008

Ice Cream chain Cold Stone Creamery has teamed up with mobile marketing company 8coupons.com for a mobile couponing CRM campaign.
 

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Today's lists and databases

Faith-Base Book Buyers

June 06, 2008

New List - Faith-Base Book Buyers - Trinity Direct - Description: This file contains loyal readers, by religious affiliation, that have made a book purchase. Subjects include astrology, Bible devotional, culinary, fic­tion, history, military, mystery, news and romance. Average age of buyers is 38; average income, $35,000 or more.
 

The Government Management Letter

June 06, 2008

New List - The Government Management Letter - Statlistics - Description: This file contains state and local government officials, including governors, legislators, mayors, city man­agers, council members and other elected or appointed career officials. These men and women set policies for the day-to-day operations of cities, counties and special districts. They subscribe to The Govern­ment Management Letter, which provides information on a broad range of manage­ment issues specifically targeting the needs and interests of public managers in state and local government.
 

Qualified Media Canadian Investment Professionals

June 06, 2008

New List - Qualified Media Canadian Investment Professionals - Focus USA - Description: This file contains registered stock brokers in Canada compiled from government agencies. These responsive, market-savvy professionals are an excel­lent new source of prospects for all types of investment offers, business services and supplies, as well as high-ticket con­sumer merchandise and publications.
 

Brookstone

June 06, 2008

New Selects - Brookstone - Millard Group - Description: This file contains buyers from Brookstone, a provider of top quality gift and personal use products. These products include outdoor games, health and personal grooming products, home entertainment items, and unique accessories to beautify a garden or home's exterior. The average consumer is a woman, age 52, with a household income in excess of $100,000.
 

Classifieds




Web Business Analyst
Senior Retention Manager

Classmates online is one of the top 3 social networking sites because we provide value to our users by offering connections to people who matter. And we're poised to take the lead in the social media revolution with a team of passionate, innovative thinkers. We are currently filling several new Marketing roles with, of course, a focus on online.  Classmates Online is located in Renton, WA just outside Seattle but WE ARE MOVING TO SEATTLE in 2009!!!

Email your resumes and cover letter to khiller@classmates.com Please indicate the job that best matches your skills and interests!

Our career site is located at: http://unitedonline.com/careers/index.html


Sales Professional

Sales opportunity for the independent salesperson that is a take charge individual. NYC based print contractor looking for the right individual with DM, Commerical & POP sales. Base + comm. + benefits. Contact in confidence Marvin Deitch PMG Services, Inc. 212 633 0393 mdeitch@pmgservices.net



Ken Malek Associates, Inc. is dedicated to serving the Direct Response and E-commerce segments for multi-channel marketers. Our client base is nation and international in scope and our areas of expertise include all major specialty areas including marketing, database marketing, information systems, marketing analysis, web marketing and development, merchandising, creative, telemarketing, customer service, inventory management, finance, operations and senior management. In addition, we have experience providing placements in list management/brokerage and outside vendor service organizations.

What separates Ken Malek Associates, Inc. from other search organizations is, first and foremost, our passion for and fluency in the direct marketing industry and over 50 years of collective corporate and executive experience.

Please contact us at:
P.O. Box 383
Yardley, PA 19067
215-579-2070


Or visit our website:
www.kenmalek.com




CRANDALL ASSOCIATES, INC. WOULD LIKE TO TALK TO YOU!

In our 35 years of recruiting in this industry, we have been in touch with many talented direct marketers.

We have talked to Copywriters and Database Managers, Catalog Directors and Circulation Managers, Presidents of companies (to help chart their next move, or to help them find talent for their own firm), and everybody in between, from coast to coast.

Have we talked to you?
We would like to! Please give Wendy Weber a call at (516)767-6800, or visit our website: www.crandallassociates.com, to get better acquainted.



THE Direct Marketing Recruiters

We specialize in Direct/Internet Marketing Recruitment-servicing all industries

Eda Zullo
ezullo@smithhanley.com
203 319-4300

Peg Hoerres
phoerres@smithhanley.com
203 319-4300


www.smithhanley.com/documents/DirectMarketing.pdf

Several "HOT" positions that we are currently recruiting for:

Metro New York

Manhattan
Web Marketing/Designer    $90K
Director of Marketing & Operations   $150K
VP Media & Marketing       $150K
 
NJ
Email Marketing Manager $85K
Director Consulting & Strategy $125K
 
Suburbs-CT/LI/Westchester
Catalog Circ. Planning    $68K
Ecommerce/Web Merchandising Marketing Manager $80-100K
Director, B-B Marketing Small Biz  $120/140K
 
New England

MA
Direct Marketing Manager- Canadian French required - $85K
Sr. Copywrite - $95-100K
Account Manager/Sales Database Solutions - $70-100K
 
Upstate NY

Associate Creative Director - $80K
Copywriter- Direct Agency - $90K
 
Mid-Atlantic States

PA
Marketing Manager   $70K
Online Marketing Manager  $65K
 
VA/MD/DC Metro
Account Manager (MD)   $55K
Account Manager/Client Relations (VA)   $80K
 
West Coast

CA
Director, CRM Loyalty $160K
 
WA
Direct Marketing Manager- B-B lead generation  $90-125K

For more opportunities PLEASE visit our website www.smithhanley.com

For additional info regarding our practice and how we service
THE DIRECT MARKETING INDUSTRY - contact us at 203 319-4300.



In This Issue

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