How Modern is you Marketing

Complimentary Webcasts

Accelerating Marketing Operations Precision featuring customer, Philips Healthcare

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Overcoming Marketing Operations Challenges featuring, CSC Financial Services, Philips Healthcare, Rydex Investments, and Saatchi & Saatchi Agency

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               Please join us online for two exciting complimentary webcasts!

Philips Healthcare: Accelerating Marketing Operations Precision

Thursday, May 22, 2008 1 PM ET

Join Philips Healthcare's, Suzanne Kissane, senior manager, program management and Unica's Bill McInerny, vice president of sales and marketing as they discuss how Philips Healthcare overcame marketing operations challenges with the help of MarketingCentral®, Unica's on-demand marketing resource management (MRM) solution. Then watch an exclusive demo of MarketingCentral, customized for the B2B marketing industry.

Learn how to: 

  • Simplify project tracking
  • Accelerate time to market
  • Increase yearly marketing output without increasing staff
  • Collaborate within departments and with agencies
  • Improve marketing operations transparency


Customer Panel: How to Overcome Marketing Operations Challenges

Wednesday, May 28, 2008 1 PM ET

Join executives from CSC Financial Services, Philips Healthcare, Rydex Investments, and Saatchi & Saatchi Agency as they discuss first-hand how their organizations have overcome a variety of marketing operations challenges and ultimately increased efficiency and overall performance.

This one-hour webcast will discuss key challenges marketers can overcome using marketing resource management solutions, including how to:

  • Simplify project tracking and accelerate time to market
  • Increase yearly marketing output without increasing staff
  • Eliminate dependence on tracking spreadsheets and missed deadlines
  • Track time, measure expenses and measure results against plan





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