Exclusive Webinar:
"How Virgin Megastores/zavvi Took Control to Drive Marketing Effectiveness"

You are invited to a live webinar on May 20, 2008 at noon (EST) featuring premier retailer Virgin Megastores/zavvi.

zavvi, formed after a management buyout of Virgin Megastores UK, is the largest entertainment retailer in the UK and Ireland. Over 10 million customers shop with zavvi each year for music, DVDs, games and books.

With a new centralized customer data mart and an integrated campaign management platform from Neolane, zavvi has been able to:

  • Drastically reduce its overall marketing costs
  • Personalize marketing communications, even while reducing turnaround time from 1 week to 1 day
  • Drive up to $23 of revenue for every $1 it invests in direct marketing

Suzanne Jiggens, CRM and New Media Marketing Manager for zavvi, shares how in this exclusive webinar. All registrants are eligible for a drawing for a $200 gift card to Virgin Megastores.

We hope you'll join us.

Register for the webinar now.

Best Regards,

Patrick McHugh
EVP North American Operations
Neolane Inc
Neolane, Inc. - One Gateway Center - 7th Floor - 300-334 Washington Street - Newton, MA 02458
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