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How Video Can Double Website Conversion Rates & ROI

According to a recent Aberdeen report, 95% of best-in-class marketers are using video as part of their content marketing mix. These best-in-class marketers are seeing an average 4.8% website conversion rate with video — double what marketers who are not using video see at an average of 2.9% conversion.

Download your complimentary copy of the Aberdeen Video ROI Report.

This report is the result of a global research initiative with over 1,000 best-in-class digital marketers. It addresses several questions, including:

bullet How does content marketing and video impact website conversions?
bullet Does content marketing with video reduce your cost per lead?
bullet What are the best firms doing with content marketing to drive results?

Download now
Brightcove Inc. (NASDAQ: BCOV), a leading global provider of cloud services for video, offers a family of products that revolutionize the way organizations deliver video experiences. The company's products include Video Cloud, the market-leading online video platform, Zencoder, a leading cloud-based media processing service and HTML5 video player technology provider and Once, a cloud-based ad insertion and video stitching service. Brightcove has more than 6,300 customers in over 70 countries that rely on Brightcove cloud content services to build and operate video experiences across PCs, smartphones, tablets and connected TVs. For more information, visit http://www.brightcove.com.

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