Worldata Gets Computer Shopper File
The file is 66 percent male with an average income of $66,100. The file is 69 percent at home address. It is 100 percent direct mail generated, and subscribers pay $39.50 for a basic subscription.
Selects include geography, recency, paid, source, home address, business address, renewals and expires. Base price is $170/M.
Computer Shopper is published by CNET Networks.
Worldata said the e-mail file will debut later this year.