Walter Karl Has BabyZone List
The BabyZone file consists of users of the BabyZone.com online content tools and community features. The file is 95 percent female with an average age of 32 and average household income of $60,000.
General Electric, Oster, Samsung, and nine others enlist in the Dash replenishment service, which lets "Things" re-order consumables.
Brands ace their early campaigns but need to study up on how to keep momentum going for the entire season.
Frank Crowson helped bring Justin Timberlake, Taylor Swift, and Pink into the aisles of the mass merchandiser.