Response Media Manages Multibuyer List

Share this content:
Response Media Products Inc., Atlanta, was named list manager for Talk Time, a direct response multibuyer file of more than 62,000 names.

Talk Time buyers originally made catalog or direct response television purchases of books, music, self-improvement programs or general merchandise. They subsequently signed up for long-distance telephone service from providers such as Direct One Communications or Net One Communications.

The file is 49 percent female, with an age range of 40-45 and an average income of $35,000. Selects include mail-order buyers, pet owners, home purchasers, computer owners, book buyers, music buyers, credit cardholders, charitable donors and presence of children.

This is a 40 Under 40 Profile. Click here to see all profiles as well as previous year's winners.

Loading links....

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs: