Names & Addresses Adds Woodworking Files
Both files consist primarily of males ages 49 to 51 with incomes of about $48,000.
Selections include recency and geography. The minimum order is 5,000 names.
General Electric, Oster, Samsung, and nine others enlist in the Dash replenishment service, which lets "Things" re-order consumables.
Brands ace their early campaigns but need to study up on how to keep momentum going for the entire season.
Frank Crowson helped bring Justin Timberlake, Taylor Swift, and Pink into the aisles of the mass merchandiser.