Experian Offers Notification Services Suite
The suite combines the resources of Experian's Marketing Triggers, Risk Triggers and Retention Triggers.
Notification Services lets companies quickly target credit-active prospects, secure higher response rates, heighten the profitability of promotional campaigns, identify cross-sell opportunities and manage potential delinquencies and collections efforts more efficiently.
For example, a credit card company can use Notification Services to enhance retention efforts by identifying current customers who have inquired about a new credit relationship within the past three months, helping them act to keep that customer.
Notification Services uses Experian's File One, a relational consumer credit database with information on more than 240 million consumers, to generate its marketing, risk and retention triggers for pre-screen activity and account management services.