DM News June 12 Issue Available as PDF
The DM News June 12 issue is now available as a PDF file. Click on the image to access it: <BR>
How Mr. Sunny surprised, engaged, and delighted winter-bound commuters with free beach trips.
Slicing and dicing customers based on behaviors, needs, or profitability is nice, but leveraging all three is the real secret to success.
Some quick info to keep you up-to-date, including the percent of CMOs and senior marketers who have a growth mandate.